Amazon PPC Specialist

We are seeking a skilled and results-driven Amazon PPC Specialist with a minimum of 3 years of hands-on experience managing Amazon advertising campaigns. In this role, you will be responsible for developing, implementing, and optimizing Amazon pay-per-click (PPC) advertising strategies to drive traffic, maximize conversions, and increase ROI for our products.

Key Responsibilities:

• Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
• Conduct thorough keyword research and competitor analysis to identify growth opportunities.
• Monitor and analyze campaign performance metrics (ACoS, ROAS, CTR, CPC, Conversion Rate) and adjust strategies accordingly.
• Execute bid optimization, budget management, and keyword targeting/refinement.
• Collaborate with marketing, product, and content teams to align PPC strategy with broader business goals.
• Generate regular performance reports and provide actionable insights and recommendations.
• Stay current with Amazon advertising trends, algorithm updates, and best practices.
• Conduct A/B testing to improve ad copy, targeting, and overall campaign performance.

Required Qualifications:

• Minimum 3 years of proven experience in Amazon PPC campaign management.
• Strong knowledge of Amazon Seller Central and/or Vendor Central.
• Proficiency with Amazon Ads console, Helium 10, Jungle Scout, or similar tools.
• Demonstrated success in lowering ACoS while scaling revenue.
• Analytical mindset with advanced Excel/Google Sheets skills.
• Strong attention to detail, organizational, and time management skills.
• Excellent communication and reporting abilities.

Preferred Qualifications:

• Experience in managing large product catalogs and multiple ASINs.
• Familiarity with DSP (Demand-Side Platform) and advanced targeting options.
• Certification in Amazon Advertising (a plus but not required).
• Agency or multi-brand experience is a plus.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person