Location: Remote | Full-Time Department: Marketing Reports to: Director of Marketing About Kaizen Empire Kaizen Empire is a fast-growing U.S.-based ecommerce company with a track record of generating over $80M in cumulative revenue — and we’re just getting started. With a 10-year vision to reach $100M in annual revenue, we’re deeply committed to continuous improvement in every aspect of our business: people, products, processes, and performance. We operate across Amazon, Shopify, and emerging marketplaces, with a growing emphasis on building a high-converting direct-to-consumer engine. As we expand our digital reach, Meta and Google Ads are mission-critical levers for scalable, profitable growth. We’re looking for a performance marketer who thrives on ownership, innovation, and delivering measurable impact — someone ready to help us unlock the next level. Role Summary We’re looking for a Performance Marketing Manager – Meta & Google to lead and optimize paid acquisition efforts across Facebook, Instagram, Google Search, Shopping, and YouTube Ads. You’ll work closely with the Director of Marketing and Creative Team to execute our proven Meta Ads strategy, while also bringing your own Google Ads expertise to develop and scale that channel from the ground up. As our first performance marketing hire, this is a hands-on, high-impact role — perfect for someone who thrives on ownership, data, and testing their way into performance wins. Key Responsibilities Execute and optimize a proven Meta Ads strategy, including campaign structure, testing methodology, and scaling framework. Build and scale our Google Ads presence (Search, Shopping, YouTube) — bringing experience, structure, and innovation to a channel we’re just beginning to grow. Manage full-funnel campaign execution across both platforms: prospecting, retargeting, and retention. Maintain daily campaign hygiene: budget tracking, bid adjustments, audience refinement, and creative rotation. Collaborate with the Director of Marketing and Creative Team to maintain a consistent pipeline of new ad creatives for testing and iteration. Own the creative testing framework, including structured testing, performance tracking, and scaling winners. Build and manage reporting using Meta Ads Manager, Google Ads, Shopify, and internal dashboards, with a focus on accuracy and actionable insights. Analyze results independently and make data-driven decisions to optimize performance — no analyst needed. Support landing page and funnel improvements through collaboration with CRO initiatives. Stay on top of platform updates, algorithm changes, and creative best practices across Meta and Google ecosystems. Scorecard Measurables Platform ROAS (Meta & Google) Customer Acquisition Cost (CAC) Shopify Conversion Rate from Paid Media LTV:CAC Ratio # of New Creatives Tested Weekly Weekly Performance Summary & Reporting Accuracy

Content and Partnerships Specialist Location: Remote | Full-Time Department: Marketing Reports to: Director of Marketing About Kaizen Empire Kaizen Empire is a fast-growing U.S.-based ecommerce company with a proven track record of over $80M in cumulative revenue — and we’re just getting started. With a 10-year vision to reach $100M in annual revenue, we’re driven by the principle of continuous improvement across our people, products, and performance. We own and operate multiple brands selling across Amazon, Shopify, and emerging marketplaces. As we continue to scale, we’re expanding our brand marketing engine and looking for a multi-talented content and relationship marketer to help bring our customer experience to life across multiple channels. Role Summary We’re hiring a Content & Partnerships Specialist to support key growth initiatives across influencer outreach, affiliate partnerships, organic social media, and email/blog content creation. This is a hands-on, execution-focused role — perfect for someone who enjoys building brand relationships, writing engaging content, and supporting performance-driven campaigns. You’ll collaborate cross-functionally with our Director of Marketing and Creative Team to ensure content is timely, relevant, and aligned with each brand’s voice. Key Responsibilities Influencer, Affiliate & Partnership Outreach Identify and reach out to micro-influencers, creators, and affiliates across TikTok, Instagram, Facebook, and blog networks. Manage creator relationships — from product seeding to campaign coordination and follow-ups. Maintain and update a CRM for influencer, affiliate, and partnership contacts. Support the setup and growth of TikTok Shop and affiliate platforms. Track performance and generate monthly reports for outreach efforts. Social Media Management Plan, draft, and schedule organic content calendars for Instagram and TikTok. Collaborate with the creative team to brief and repurpose visuals for social storytelling. Monitor engagement (DMs, comments, mentions) and contribute to community management. Stay on top of trends in short-form video, social formats, and platform features. Email & Blog Content Support the writing and scheduling of email campaigns, flows, and newsletters. Coordinate creative asset needs for email sends and ensure brand alignment. Write blog articles aligned to SEO keywords, brand voice, and campaign themes. Collaborate with the Director of Marketing on customer journey planning and content strategy. Who You Are 3 years of experience in digital marketing, social media, or content creation. Comfortable writing email copy, blog posts, and social captions with a brand voice. Familiar with tools like Canva, Klaviyo/Mailchimp/TinyEmail, Google Docs, and Meta/TikTok publishing platforms. Experience working with creators, influencers or affiliates. Organized, proactive, and excited to learn — you love making things happen, not just planning them. Why Join Us Fast-paced, high-growth environment with massive learning potential. A close-knit team that values creativity, collaboration, and curiosity. Real ownership over your work — we move fast and reward initiative. Work remotely, flexibly, and with purpose.