Marketing Coordinator

Marketing Coordinator Job Summary: The Marketing Coordinator is responsible for supporting the planning, execution, and monitoring of marketing initiatives and campaigns. This role involves coordinating various marketing projects, maintaining promotional materials, assisting with content creation, and ensuring consistent branding across all channels. The ideal candidate is organized, proactive, and detail-oriented, with a passion for marketing and strong communication skills. Key Responsibilities:Marketing Campaign Support: Assist in planning and executing marketing campaigns across digital, print, email, and social media. Coordinate the creation of marketing materials such as brochures, flyers, presentations, and newsletters. Work closely with the marketing and sales teams to align campaigns with business goals. Content & Communication: Help draft and edit content for social media, blogs, email campaigns, and website updates. Maintain and update content calendars. Coordinate internal communications and support PR activities as needed. Branding: Ensure consistency of brand messaging and visual identity across all marketing channels. Support the production and distribution of branded merchandise and promotional materials. Event Support: Assist in organizing promotional events, trade shows, product launches, and webinars. Coordinate logistics, registrations, materials, and post-event follow-ups. Analytics & Reporting: Track the performance of marketing activities and campaigns. Generate reports using tools like Google Analytics, CRM systems, or social media insights. Provide recommendations for improvement based on data analysis. Key Skills & Competencies: Strong written and verbal communication skills. Proficiency in Microsoft Office and familiarity with marketing software (e.g., Mailchimp, HubSpot, Canva, WordPress). Basic knowledge of digital marketing, SEO/SEM, and social media platforms. Highly organized and able to manage multiple tasks and deadlines. Creative thinking and attention to detail. Ability to work independently and collaboratively in a team environment. Education & Qualifications: Bachelor’s degree in Marketing, Communications, Business, or a related field. 1–3 years of experience in a marketing or administrative support role. Experience with digital marketing tools and CRM systems is a plus. Job Types: Full-time, Permanent Pay: ₹11,020.56 - ₹35,884.46 per month Benefits: Health insurance Paid sick time Provident Fund Schedule: Day shift Morning shift Work Location: In person Expected Start Date: 25/06/2025