AdOps & Media Buying Specialist

5 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We're Hiring- AdOps & Media Buying Specialist


Location:Gurgaon | On-site

Experience:2–5 years

Department:Digital Media / Ad Operations



About AdSynergiX-

AdTech and performance marketing company


Role Overview-

versatile and data-driven AdOps & Media Buying Specialist

You’ll work closely with internal teams and agency partners to ensure every campaign is aligned with performance goals, brand guidelines, and client objectives.


Key Responsibilities-

  1. Plan, execute, and optimize

    paid campaigns across

    Google, Meta, Bing, LinkedIn, YouTube

    , and

    affiliate networks

    for multiple brands or agency clients.
  2. Manage budgets and pacing

    across large-scale campaigns, ensuring maximum ROI and efficient performance on CPL, CPA, and ROAS goals.
  3. Analyze and report

    campaign data using

    Google Analytics

    ,

    Meta dashboards

    , and

    GTM

    , providing actionable insights for continuous improvement.
  4. Lead account operations

    including verification, reinstatement, ad approvals, and cross-platform compliance.
  5. Collaborate with creative, web, and strategy teams

    to enhance landing pages, conversion tracking, and ad quality.
  6. Bring proven experience

    from a

    digital agency or media buying background

    , with hands-on work across

    diverse industries

    (e-commerce, lead generation, BFSI, etc.), and relevant

    certifications

    (Google Ads / Meta Blueprint preferred).


Key Skills & Tools-

  1. Platforms:

    Google Ads, Meta Ads Manager, Microsoft Ads, LinkedIn Ads, YouTube, Affiliate Networks
  2. Analytics & Tracking:

    Google Analytics, Google Tag Manager, Conversion API, Data Studio
  3. Optimization:

    A/B Testing, Landing Page Optimization, ROAS/CPA optimization
  4. Tech Skills:

    MS Excel, Sheets (pivot tables, formulas), Looker Studio (Data Studio)
  5. Bonus:

    Programmatic buying knowledge, DSP experience, familiarity with tracking tools like Voluum / Binom


Requirements-

  • 2–5 years of experience in

    digital advertising, adops, or media buying

    (preferably in international markets).
  • Strong understanding of

    CPL, CPA, CPM, CPS, and hybrid campaign models

    .
  • Bachelor’s degree in Marketing, Advertising, or related field
  • Google Ads & Meta Blueprint certification preferred


Why Join AdSynergiX-

  • Opportunity to work with global brands and agency networks.
  • Collaborative, fast-paced, and growth-focused work culture.
  • Attractive compensation with performance-based incentives.
  • Learning opportunities in programmatic, affiliate, and omnichannel AdTech solutions.


To Apply:

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