Visual Merchandising Head

As a Visual Merchandising Manager, your role involves developing and implementing a visual merchandising strategy that is in line with brand guidelines. You will be responsible for planning seasonal, promotional, and thematic campaigns across all stores, working closely with marketing, product, and retail teams for new product launches and promotional activities. Your responsibilities also include designing and implementing VM displays, planograms, and store layouts for retail outlets. You will supervise and audit the execution of VM guidelines at each store, ensuring timely installation and updates of window displays, furniture arrangements, and signage. In terms of team leadership, you will manage and train the visual merchandising team and in-store VM staff. Conducting regular workshops and training programs for store staff on VM standards and product presentation will be part of your routine. Providing performance feedback and mentoring to the VM team is also a crucial aspect of your role. You will be accountable for ensuring effective zoning and product categorization in showrooms to enhance navigation and product focus. Implementing space planning principles to optimize showroom real estate and creating mock setups for various furniture categories based on consumer lifestyle trends will be an integral part of your responsibilities. Monitoring and analyzing store visits to ensure VM standards are met and devising improvement plans are essential tasks. Analyzing customer behavior and sales data to enhance VM effectiveness, benchmarking against competitors, and industry best practices will also fall under your purview. Furthermore, you will be required to liaise with design agencies, print vendors, and signage suppliers for VM material production. Ensuring cost-effective procurement and timely delivery of VM materials is crucial for the successful execution of your role.,