Vice President (Liability)

As a dynamic and results-oriented Vice President (Liability), your role will involve spearheading the growth of the liability portfolio across Kerala and outside. Your key responsibilities will include: - Formulating and executing a comprehensive strategy to achieve the monthly liability business turnover across all target products (NCD, FD, RD, RGS). - Identifying and analyzing market trends, competitor activities, and potential growth opportunities within the multi-state operational area. - Developing and implementing innovative sales initiatives and campaigns to drive product penetration and customer acquisition. - Establishing and monitoring key performance indicators (KPIs) to track progress against targets and implement corrective actions as needed. - Collaborating with other departments (e.g., Marketing, Operations, Compliance) to ensure seamless product delivery and customer experience. You will also be responsible for: - Developing and implementing a robust and continuous recruitment strategy to onboard a significant number of field sales staff across the districts. - Establishing clear recruitment targets and processes, ensuring the attraction and selection of high-caliber sales professionals. - Providing strong leadership, coaching, and mentorship to the field sales team, fostering a high-performance and target-oriented culture. - Implementing motivational strategies and incentive programs to drive sales team engagement and productivity. - Ensuring adherence to all regulatory guidelines and internal policies related to the sale of liability products. Qualifications and Experience required for this role: - Bachelor's degree in Business Administration, Finance, Economics, or a related field. A Master's degree would be an advantage. - Minimum of 10-15 years of progressive experience in sales and business development within the financial services sector, with a significant focus on liability products (NCDs, FDs, RDs, Chitty/RGS). - Proven track record of successfully achieving ambitious sales targets and driving significant business growth. - Strong understanding of the regulatory landscape governing liability products in India. - Excellent communication, presentation, and interpersonal skills. - Strong analytical and problem-solving abilities. - Ability to travel extensively across Kerala and multiple States. This is a full-time, permanent position with benefits including health insurance, paid sick time, and Provident Fund. The work location is in person at Kochi, Kerala. Please note that the schedule is a day shift, and additional benefits include performance bonuses and yearly bonuses.,