Vertical Lead-Diagnostic

As India's first full-stack microbiome health company, Sova Health is dedicated to pioneering gut health through probiotic supplements alongside cutting-edge microbiome diagnostics and therapeutic programs. Sova Health is well-funded with investments from Singapore, the US, and India, offering you the opportunity to be part of a mission-driven company that aims to enhance people's lives every day. **Key Responsibilities:** - **Category Strategy Development:** Develop and implement a comprehensive strategy for supplements in alignment with brand goals and growth targets. - **Product Lifecycle Management:** Lead product development, launch, performance tracking, and rationalization processes. - **Market Analysis:** Conduct research to identify trends, consumer needs, and competitive insights for innovative product development. - **Pricing & Promotions:** Design pricing and promotional strategies that ensure profitability and competitiveness. - **Assortment Planning:** Curate an optimized product portfolio to enhance consumer appeal and brand positioning. - **Sales & Growth:** Collaborate with sales and marketing teams to increase market share and achieve revenue targets. - **Supplier & Vendor Management:** Establish strong supplier partnerships, negotiate contracts, and ensure supply chain efficiency. - **Performance Tracking:** Monitor key performance indicators such as category sales, profitability, and market share. - **Customer Experience:** Enhance the consumer journey to ensure satisfaction and loyalty align with brand values. **Who Should Apply ** - You excel at communicating with customers and solving real-world problems. - You blend data-driven insights with forward-thinking strategies. - You exhibit a deep care for the products you manage and uphold high quality standards. - You are proactive with a hands-on, ownership-driven mindset. - You possess effective communication and collaboration skills across different teams. **Skills & Experience:** - Customer-first mindset with strong analytical abilities. - Successful track record in category management, driving sales growth, and market share. - In-depth knowledge of the supplements industry and regulatory landscape. - Proficient in negotiation and vendor management. - Demonstrated cross-functional leadership in fast-paced environments. - Proficiency in category management tools/software. - Excellent communication and presentation skills. At Sova, you can expect a phenomenal work environment with significant ownership and growth opportunities, competitive compensation, and an accelerated career path. Your work will have a direct impact on people's health, and you will collaborate with some of the brightest minds in the ecosystem. Embrace a culture of action at Sova, where freedom to fail is embraced rather than discouraged. If you are interested in this exciting opportunity, please reach out to Divjyot.kaur@sova.health.,