6 Trend Monitoring Jobs

Create & edit content, reels & videos Plan campaigns with marketing team Manage influencers & Online Reputation Management Track performance & trends Creative Social Media Specialist Bachelor's degree in Marketing, Communications, or Mass Media.

Develop and execute a comprehensive social media strategy aligned with business goals Manage and oversee all social media accounts (Instagram, Facebook, Twitter, LinkedIn, Youtube etc.) Create, curate, and schedule engaging and high-quality content, including graphics, videos, stories, and written posts Monitor, analyze, and report on social media performance metrics (reach, engagement, conversion rates, etc.) to refine strategies and improve ROI Stay updated on the latest social media trends, platform updates, and best practices, and integrate them into the content strategy Collaborate with various teams to ensure cohesive branding and messaging across all channels Identify new opportunities to increase brand awareness and engagement, such as partnerships and collaborations Oversee social media and ensure adherence to brand guidelines Ability to think outside the box and come up with engaging and fresh content ideas Excellent interpersonal skills to interact with internal and external teams effectively Ability to stay ahead in a rapidly changing digital landscape Strong collaboration skills, while also being comfortable working independently Precision in content creation and a commitment to maintaining brand consistency with detail orientation Understanding of personal finance advisory space

About the team: This team involves in making a difference. A lot of contingency and new challenges are encouraged within the team to do stuff that is meaningful for those we serve. We are successful, and our successes are rooted in our people's collective energy and unwavering focus on the employees, and that's how it will always be change management in Social Media. About the role: The Junior Marketing Associate will support various initiatives within the marketing department aimed at driving Paytms growth. This includes event management, customer acquisition, and social media engagement, as well as contributing to the development and success of the other programs. Job Title: Social Media & Content Manager Paytm Travel Location: Bangalore, India (Hybrid) Department: Marketing Experience: 3-8 years Employment Type: Full-time About Paytm Travel Paytm Travel is one of India's fastest-growing online travel platforms, revolutionizing the way millions of users book flights, trains, buses, and more. As we continue to expand our reach, we're seeking a dynamic professional to lead our social media and content initiatives, ensuring our brand resonates across diverse audiences. Role Overview As the Social Media & Content Manager, you will be responsible for developing and executing comprehensive social media strategies and content plans that align with Paytm Travel's brand objectives. Your role will involve managing our presence across various social platforms, creating engaging content, and collaborating with internal teams and external agencies to enhance brand visibility and customer engagement. Key Responsibilities - Social Media Strategy & Management: - Develop and implement effective social media strategies to increase brand awareness and engagement. - Manage and oversee Paytm Travel's social media accounts, ensuring consistent brand messaging. - Monitor, analyze, and report on social media performance metrics, adjusting strategies as needed. - Content Creation & Curation: - Create, curate, and manage high-quality, engaging content tailored for various platforms. - Collaborate with design and copy teams to produce compelling visuals and copy. - Ensure all content aligns with brand guidelines and resonates with target audiences. - Agency Collaboration: - Coordinate with external brand and creative agencies to develop and execute marketing campaigns. - Provide clear briefs, oversee project timelines, and ensure deliverables meet brand standards. - Evaluate agency performance and provide feedback for continuous improvement. - Cross-Functional Collaboration: - Work closely with product, sales, and customer service teams to align marketing strategies with business objectives. - Gather insights from various departments to inform content creation and campaign development. - Trend Monitoring & Innovation: - Stay updated on the latest social media trends, tools, and best practices. - Implement innovative approaches to enhance social media presence and engagement Qualifications - 3-5 years of experience in social media management and content creation, preferably within the travel or e-commerce industry. - Proven track record of developing and executing successful social media campaigns. - Strong understanding of branding principles and experience in coordinating with creative agencies. - Excellent communication, organizational, and project management skills. - Proficiency in social media analytics tools and platforms. Preferred Skills - Experience with influencer marketing and community management. - Familiarity with SEO and content marketing strategies. - Ability to analyze data and derive actionable insights. - Creative mindset with an eye for design and storytelling. Why Join Us- - Be part of a dynamic team that's shaping the future of travel in India. - Opportunity to work on high-impact projects with cross-functional teams. - Collaborative and inclusive work environment that values innovation and creativity. Application Process: Interested candidates are encouraged to apply by submitting their resume and a cover letter detailing their relevant experience and interest in the role.

We are seeking an experienced Social Media Specialist to manage and grow our social media presence across various platforms. Responsible for developing and executing social media strategies, creating compelling content, and driving brand awareness.

Job Title: Digital Marketing Executive Location: Baner, Pune Job Type: Full-time Experience Level: 1-3 years Job Description: We are looking for a dynamic and motivated Digital Marketing Executive with 1-3 years of experience to join our growing marketing team. The ideal candidate will have a solid understanding of digital marketing strategies, a passion for creativity, and a desire to help us achieve our business objectives through innovative online marketing campaigns. As a Digital Marketing Executive, you will be responsible for driving our digital marketing efforts across multiple platforms, managing campaigns, create and optimizing content, and analyzing performance metrics to ensure continued growth and engagement with our target audience. Key Responsibilities: Campaign Management: Create and manage end-to-end digital marketing campaigns across social media, email, SEO/SEM, PPC, and display ads. Content Creation: Assist in the creation of engaging content for digital platforms including websites, blogs, social media, and email marketing campaigns. Social Media Marketing: Develop and execute social media strategies to grow brand presence and drive engagement across Facebook, Instagram, LinkedIn, Twitter, and other platforms. SEO & SEM: Optimize website content for SEO to improve search engine rankings, conduct keyword research, and analyze website traffic and trends. PPC Management: Plan and manage paid search campaigns (Google Ads, LinkedIn Ads, etc.) to ensure effective targeting and ROI. Analytics & Reporting: Use Google Analytics, social media insights, and other tools to track campaign performance, analyze data, and prepare regular performance reports. Collaboration: Work closely with the design, content, and sales teams to ensure brand consistency and alignment across all digital channels. Trend Monitoring: Stay updated with the latest trends and best practices in digital marketing, SEO, and social media. Required Skills & Qualifications: 1-3 years of proven experience in digital marketing or a related field. Hands-on experience with digital marketing tools and platforms, including Google Ads, LinkedIn Ads Manager, Google Analytics, and SEO tools. Strong understanding of SEO, SEM, PPC, content marketing, email marketing, and social media strategies. Excellent written and verbal communication skills. Creative thinker with strong problem-solving skills. Ability to work independently and as part of a collaborative team. Basic knowledge of design tools (Photoshop, Canva) is a plus. Bachelor's degree in Marketing, Business, or related field (preferred but not mandatory).

We are looking for a Marketing Executive - Backend Operations in Bengaluru. The candidate should have strong skills in MS Excel and PowerPoint, experience in creating A Marketing Executive is responsible for developing and implementing marketing strategies to promote a companys products or services. They play a crucial role in enhancing brand awareness and driving sales. Key Responsibilities: Market Research: Conduct market research to identify new business opportunities and understand consumer preferences. Campaign Management: Plan and execute marketing campaigns aimed at lead generation and brand building. Strategy Development: Create and implement strategies to promote the companys products or services. Collaboration: Work with the sales team to develop pricing strategies to maximize profits and market share. Performance Analysis: Monitor and analyze the effectiveness of marketing initiatives and campaigns. Reporting: Prepare and present reports on marketing activities to senior management. Event Management: Organize and attend events such as conferences, seminars, receptions, and exhibitions. Vendor Management: Collaborate with external agencies and vendors as needed. Trend Monitoring: Keep up-to-date with industry trends, competitors, and marketing tools. Requirements: Proven experience as a marketing executive or similar role. Good understanding of market research techniques, data analysis, and statistics methods. Proficiency in MS Office and marketing software (e.g., CRM). Familiarity with social media and web analytics. Excellent communication and people skills. Strong organizational and time-management abilities. Creativity and commercial awareness. This role is ideal for someone who is passionate about marketing and has a knack for developing creative strategies to engage customers and drive business growthpurchase orders, and daily MIS reporting. Effective communication skills and knowledge of any South regional language are a plus.