1 - 6 years

3 - 8 Lacs

Posted:4 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

seeking a dynamic Content Marketing & Social Media Specialist to drive our digital content strategy across multiple channels. This role combines technical SEO expertise with creative content creation, focusing on building our presence in the chemical regulatory space through strategic content marketing and social media management.

Key Responsibilities: SEO & Content Optimization
  • SEO Expert & Answer Engine Optimization (AEO/AI SEO)
  • Implement advanced SEO strategies for chemical regulatory content
Optimize content for Answer Engine Optimization (AEO) and AI-driven search results Conduct keyword research specific to chemical compliance, REACH regulations, and regulatory consulting Monitor and improve organic search ranking Content Strategy & Calendar Management Create & Manage Content Calendars Develop comprehensive monthly /quarterly/yearly content calendars aligned with service offerings and industry events Coordinate content across webinars , email campaigns, and social media channels Ensure consistent messaging across all marketing touchpoints Multi-Channel Content Creation & Publishing Content Creation Across Formats & Channels
    • Create engaging short-form content for LinkedIn, Twitter, and other social platforms
Develop long-form content including blog posts, , and technical articles content for websites, landing pages, case studies, brochures, event materials AI-Powered Content Creation
  • Leverage AI tools for content creation, and optimization
Combine AI-generated content with human for maximum impact Ensure all AI-assisted content technical accuracy for regulatory topics Social Media & Community Management Take Ownership of Content Channels LinkedIn presence social media channels and community engagement Build and nurture online communities around chemical industry Social Media Strategy & Execution Monitor social media metrics and content based on engagement data Content Performance Optimization

- Track and analyze content performance across all channels

- A/B test different content formats and messaging approaches

- Optimize content regularly based on performance metrics and industry trends Required Qualifications:

Technical Skills

SEO & Digital Marketing + years of experience in on-page & off-page and content marketing
    • 1+ years of social media management experience, preferably B2B & LinkedIn
Working knowledge of Answer Engine Optimization (AEO) AI SEO with SEO tools (SEMrush, Search Console Content Creation
    • Excellent writing and editing skills with ability to simplify complex technical topics
Experience with AI content creation tools (ChatGPT, , Copy.ai, etc.) Content creation experience for marketing Knowledge of social media scheduling and analytics tools ( Hootsuite, Buffer, Sprout Social Industry Knowledge Preferred Background (Not mandatory)
    • Understanding of chemical industry, regulatory compliance, or B2B technical services
    • Familiarity with chemical regulations (REACH, GHS, SDS) is a plus
  • Experience in creating content for technical or scientific audiences
  • Knowledge of chemical manufacturing and export processes preferred

Soft Skills

    • Strong organizational skills
    • Ability to work independently and manage multiple content channels simultaneously
mindset with focus on measurable results
  • Collaborative approach to work with technical subject matter experts
Adaptability to rapidly changing digital marketing landscape Key Performance Indicators KPIs Increase organic website traffic Grow social media following
  • Generate demand through content

Global Product Compliance (GPC) specializes in Global Regulatory Compliance Solutions across sectors globally. SSS Europe, a familiar name in chemical regulatory and compliance services now formally belongs under the umbrella of GPC Holding Sweden.
Since 2008, we have emerged as one of the leading names among Global Regulatory Compliance Service Providers with Representation services in Europe, Asia and Middle East for respective chemical regulations.

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Personal Information: Step 1 - 4 Degree (Qualification)
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FURTHER INFORMATION Which level of studies do you haveWhat is your work experience after finishing your studiesWhat is your current notice periodWhat is your current salaryWhat is your expected salaryHow many years of experience do you have with SEOHow many years of experience do you have with Content marketingHow many years of experience do you have with Social mediaHave you worked on or have working knowledge of Answer Engine OptimizationUpload Resume: Step 2 - 3 Upload Resume :

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