Sr. SEO Analyst

Job Title: Sr. SEO Analyst

Department: Digital Marketing

Location: On Site, UL Cyber Park, Calicut

Salary: 20k-25k

Employment Type: Full-time

About Us

Sizcom Digital is a performance-driven digital marketing agency dedicated to growth with strategic, data-informed approaches. Alongside managing our own digital properties, we collaborate closely with a wide variety of clients to develop and implement customized SEO strategies aligned with their specific business objectives.

We are eager to grow our SEO team by welcoming individuals who are enthusiastic about search engine optimization, possess a natural analytical mindset, and can contribute to both our internal projects and client-centric campaigns.

Role Summary

As an SEO Analyst, you'll be responsible for executing on-page and off-page strategies, conducting keyword and competitor research, preparing SEO audits, and assisting in content planning to improve organic visibility, traffic, and rankings. You will work closely with cross-functional teams to ensure SEO best practices are baked into all digital efforts.

Key Responsibilities

• Perform ongoing keyword research and competitor analysis to identify opportunities for organic growth.
• Conduct technical SEO audits and recommend actionable fixes.
• Optimize website content, landing pages, and blog content for search engines.
• Monitor and report on important SEO KPI’s such as rankings, traffic, bounce rate, and conversions.
• Stay up-to-date with Google algorithm updates, search trends, and SEO best practices.
• Collaborate with developers and content teams to implement SEO recommendations.
• Analyze backlink profiles and coordinate off-page strategies such as link building and outreach.
• Utilize tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and more.
• Assist in planning and executing SEO campaigns in alignment with content and paid marketing strategies.
• Train, mentor, and support junior SEO team members to build their technical and analytical skills.

Requirements

• Minimum 1 year of hands-on experience in SEO or a related digital marketing role.
• Solid understanding of Google Search Console, Google Analytics (GA4), and keyword research tools.
• Basic knowledge of technical SEO concepts including crawling, indexing, and site structure.
• Familiarity with HTML, metadata, and on-page optimization techniques.
• Awareness of SEO ranking factors including Core Web Vitals, mobile-first indexing, and E-E-A-T principles.
• Ability to analyze SEO performance data and translate findings into practical improvements.
• Strong written and verbal communication skills.
• Ability to manage tasks independently and work collaboratively in a fast-paced, deadline-driven environment.

Preferred Qualifications

• Exposure to multi-language or multi-location SEO campaigns (a plus, not mandatory).
• Basic familiarity with content marketing strategies and user experience (UX) principles.
• Completion of any SEO, Google Analytics, or digital marketing certification courses is an advantage.
• Enthusiasm to learn and stay updated with evolving SEO trends and tools.