Sr. Digital Marketing Executive

Key Responsibilities:

• Plan, create, and manage paid advertising campaigns on Quick Commerce platforms.
• Strategize ad spends and budgeting to achieve the best possible ROI on Q-Commerce platforms.
• Monitor, analyze, and report the performance of Q-Commerce ads using metrics like ROI, CPC, CTR, and CPA.
• Develop and execute social media marketing strategies across platforms (Facebook, Instagram, LinkedIn, etc.) to increase brand awareness and engagement.
• Collaborate with the sales and content teams to create creative assets and messaging aligned with campaigns.
• Continuously optimize campaigns based on performance data and market trends.
• Stay updated with emerging digital marketing trends, tools, and best practices, especially in the Q-Commerce space.
• Prepare detailed reports on digital campaign performance and suggest actionable insights for improvement.

Key Skills & Competencies:

• Strong understanding of Quick Commerce platforms and their advertising ecosystems.
• Experience in planning and managing ad budgets effectively.
• Expertise in calculating and analyzing ROI for digital campaigns.
• Hands-on experience with social media marketing, ad managers, and analytics tools.
• Good knowledge of digital marketing metrics and performance measurement.
• Analytical mindset with strong problem-solving skills.
• Strong communication skills and ability to work in a fast-paced environment.

Min exp - 4yrs

Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Ability to commute/relocate:

• Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Have you ever worked on QCommerce ad campaigns?
• We are paying a 40k max for this profile are you comfortable with the same?
• What was your last drawn salary?
• How soon can you join?
• Have you ever worked on creating strategies for digital marketing campaigns?

Experience:

• Digital marketing: 5 years (Preferred)

Language:

• English (Preferred)

Work Location: In person