Social Media, SEO & Google/Meta Ads Specialist

We are looking for a highly skilled and results-driven Social Media, SEO & Google/Meta Ads Specialist to join our digital marketing team. In this role, you will be responsible for :-

• Boosting organic visibility through smart SEO strategies (on-page, off-page, audits, keyword research).
• Manage and grow brand presence on social media (FB, Insta, LinkedIn, X).
• Run and optimize Google & Meta Ads (Search, Display, YouTube, FB, Insta) for maximum ROI.
• Track performance, analyze data, and deliver actionable insights.

Key Responsibilities:

SEO: Develop and execute on-page/off-page SEO strategies, conduct keyword research and audits, optimize content and site structure, and track performance using tools like Google Search Console etc

Social Media: Manage and grow brand presence on platforms like Facebook, Instagram, LinkedIn, and X; create and schedule content; engage with followers; and analyze metrics to refine strategies.

Google & Meta Ads: Plan and optimize paid campaigns on Google and Meta platforms, conduct A/B testing, manage budgets and bidding, and deliver performance reports with actionable insights.

Required Qualifications:

• 2–4 years of hands-on experience in digital marketing, including SEO, social media management, and paid advertising.
• Proficiency in tools such as Google Ads, Meta Business Suite, Google Analytics, Google Tag Manager, and major SEO platforms.
• Strong analytical skills and the ability to interpret data for strategic decisions.
• Familiarity with content creation tools like Canva or Adobe Creative Suite is a plus.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Basic knowledge of HTML/CSS and CMS platforms such as WordPress.
• Bachelor's degree (mandatory)

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