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Job Title: Facebook AdWords Specialist Experience- Min. 4 Years or more Salary- 10.00 to 12.00 LPA Job Location-Powai,Mumbai About the Company- Our client is more than a decade old MNC and headquartered in Melbourne, Australia, is a leading manufacturer of a Premium range of IT Peripherals, consumer electronics and mobility products. . All the products are researched & developed in house by their R&D team. An industry first, most of their products are backed by LIFE TIME WARRANTY, which reflects the confidence they have in their end to end research, engineering and manufacturing capabilities. Products-USB Products, Laptop Docking stations, Cables and Adapter, Notebook charge & store, charging and power, Audio and Video products, Thunderbolt 3 products etc. Responsibilities • Proficiently manage Facebook Ads manager aggressively for ROI driven campaigns and to reach out to relevant target group • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid campaigns • Track, report, and analyze website/app analytics to uncover insights to drive new initiatives and campaigns • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies • Optimize copy and landing pages for marketing campaigns. • Work with Brand, Creative and Category teams to create and optimize creatives required for marketing campaigns • Research and analyze competitor advertising links • Continually optimize for CAC and ROI while drive acquisitions and retentions to scale profitable revenue growth Requisite • Proven Facebook Performance Marketing experience and success managing campaigns to drive revenue through performance optimization. • Well-versed in performance marketing, conversion, and online customer acquisition • Up-to-date with the latest trends and best practices in search engine marketing • Experience with website and app analytics tools (e.g, Moengage, Appsflyer/ Branch etc.) Strong analytical skills and experience generating reports • Familiarity with A/B and multivariate experiments Desired Candidate Profile BE/BTECH/MCA/BBM/BSC-IT/BMS with 4-5 years of relevant experience in SEM / Google AdWords / PPC Campaigns. Exceptional written and verbal English communication skills. Self-motivated with proactive attitude, strong organizational and interpersonal skills. Candidates can mail their CVs to sumit.kalra@talentcorner.in Show more Show less
