Social Media Marketing Specialist

Job Title:

Brand:

Antegra - Alice

Location:

Employment Type:

About Antegra

Antegra

Social Media Marketing Specialist

Role Overview

You will be the creative force behind the brands' online presence — using AI tools to ideate, design, and deliver stunning digital content that builds community, drives footfall to stores, and elevates our brand identity.

Key Responsibilities

• Content Strategy & Creation:

• Develop and execute monthly social media calendars across Instagram, Facebook, Pinterest, and YouTube.

• AI-Enhanced Storytelling:

• Use AI tools (ChatGPT, Midjourney, Runway, ElevenLabs, etc.) to craft high-quality visuals, captions, reels, and campaign ideas that match Antegra’s aesthetic.

• Community Growth:

• Engage with followers, influencers, and jewellery enthusiasts to build a vibrant online community.

• Performance Marketing:

• Plan and manage paid ad campaigns (Meta, Google) with clear objectives for reach, engagement, and conversion.

• Trend Research:

• Identify emerging trends in jewellery, fashion, and AI-based content formats to keep Antegra ahead of the curve.

• Analytics:

• Track campaign performance and optimize strategies using insights from Meta Suite, Google Analytics, and similar tools.

Desired Skills & Experience

• 2–3 years of experience in social media marketing, preferably in

  jewellery, or lifestyle brands.

• Strong aesthetic sense — understanding of colour palettes, visual composition, and luxury storytelling.

• Familiarity with AI-driven tools

  for copywriting, visual generation, and video editing.
• Knowledge of

  Meta Ads Manager

  ,

  Instagram Reels optimization

  , and

  performance analytics.

• Experience with influencer collaborations

  and campaign management.
• Ability to write elegant, emotive, and brand-consistent captions.

Preferred Personality Traits

• Passion for design, jewellery, and cultural storytelling.
• Keen eye for beauty and minimalism.
• Experimentative mindset — eager to blend human creativity with AI innovation.
• Organized, data-driven, and self-motivated.

What We Offer

• Competitive salary and incentives.
• Creative freedom to define digital voice.
• Work directly with the founders on high-impact campaigns.
• Access to cutting-edge AI marketing tools and training.
• A workspace where art, technology, and culture converge.