Posted:12 hours ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Job Summary:

Social Media Marketing professional

Key Responsibilities:

  • Develop, implement, and manage social media strategies aligned with business goals.
  • Plan and execute paid and organic social media campaigns across platforms (Facebook, Instagram, LinkedIn, YouTube, X/Twitter, etc.).
  • Create engaging content including posts, reels, videos, and stories to enhance brand visibility.
  • Manage daily social media operations – posting, monitoring, responding to comments/messages.
  • Collaborate with the creative and content teams for visuals, copy, and campaign planning.
  • Analyze performance metrics (engagement, reach, CTR, conversions) and prepare monthly reports.
  • Stay updated with the latest social media trends, tools, and best practices.
  • Work closely with influencers and partners to amplify brand reach.
  • Coordinate with internal teams to ensure consistent brand messaging across channels.
  • Monitor competitors and suggest improvements for better engagement and performance.

Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 3–6 years of proven experience in social media marketing or digital marketing.
  • Strong understanding of all major social media platforms and analytics tools.
  • Creative mindset with excellent written and visual communication skills.
  • Experience with paid social campaigns (Meta Ads, LinkedIn Ads, Google Ads – preferred).
  • Familiarity with social media management tools (e.g., Hootsuite, Buffer, Later, Sprout Social).
  • Ability to work under deadlines and manage multiple projects simultaneously.

Preferred Skills:

  • Basic graphic designing or video editing skills (Canva, Adobe Suite, CapCut, etc.)
  • Knowledge of SEO and content marketing principles.
  • Experience in influencer marketing and community building.


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