Social Media Marketing Intern

Key Roles and Responsibilities:

1. Research trending topics across Instagram, LinkedIn, X, and other social platforms in the education, careers, tech, AI, and upskilling domains.
2. Identify high-performing post formats, hooks, and engagement strategies relevant to EdTech audiences.
3. Create engaging posts, reels, carousels, stories, and bite-sized educational content.
4. Maintain a content bank with ideas, references, insights, and trend notes.
5. Support the team in planning monthly social media calendars.
6. Track platform algorithm changes, emerging trends, creator styles, and competitor activity.
7. Assist in organic growth initiatives – community engagement, comment responses, and reach optimization.
8. Collaborate with content, design, and marketing teams to execute campaigns effectively.

Competencies:

1. Strong understanding of social media trends and creator patterns.
2. Excellent research and content ideation skills.
3. Ability to craft clear, concise captions and educational micro-content.
4. Familiarity with EdTech creators, student communities, and career-focused content.
5. Basic design sense; comfort using Canva or similar tools is a plus.
6. Proactive, creative, and passionate about building an organic social media presence.

Who Should Apply:

1. Graduates (2018-2025) & Students who’ll graduate in the next 6 months, who have a strong interest in social media.

What do we offer?

1. In addition to an outstanding work environment with rapid advancement potential, you get the opportunity to work with a super talented team of professionals from high pedigree backgrounds like ISB, BITS Pilani, NITs etc.
2. Mentorship from experienced industry professionals.
3. Networking opportunities across teams.