Social Media Manager-Gujrat

Job Description for Account Manager- Social Media:

We are seeking an experienced and dynamic Account Manager- Social Media to

plan, develop, and execute comprehensive social media strategies. The ideal

candidate will have a strong background in content creation, audience

engagement, and campaign management, with the ability to lead a team and

collaborate effectively with clients. You will be responsible for managing the

company’s social media presence across various platforms, driving brand

awareness, and optimizing campaigns for maximum engagement and

performance.

Responsibilities:

● Planning and Developing Social Media: Create strategies, content

calendars, and campaign ideas to engage the audience effectively.

● Crafting Compelling Content: Oversee or develop videos, photos,

infographics, and text posts that align with the brand’s voice and

objectives.

● Posting Content Across Social Media Accounts: Manage the company’s

social media profiles and ensure timely and consistent updates.

● Engaging with Customers on Different Channels: Respond to comments,

messages, and inquiries from followers. Manage the company’s Google

My Business profile.

● Analysing Running Campaigns: Monitor performance metrics, track

engagement, and adjust strategies based on insights.

● Staying on Top of Social Media Trends: Keep up with industry changes and

emerging trends to adapt strategies accordingly.

● Content Creation: Participate in shooting and basic editing of content to

ensure high-quality visuals and messaging.

● Managing Clients: Coordinate regularly with clients to research, plan

strategies, run campaigns, and share monthly content calendars and

reports.

● Team Leadership: Develop and oversee the social media strategy, set

goals and deadlines for the team, and ensure alignment with overall

marketing objectives.

● Brand Awareness: Cultivate brand and product awareness through positive

online reputation management.

● Social Media Monitoring: Coordinate content creation, scheduling, and

monitor key social media metrics to ensure campaign success.

Requirements:

● 3 to 4 years of experience in social media management or a similar role.

● Strong leadership skills with the ability to guide and motivate a team.

● In-depth knowledge of various social media platforms (Facebook,

Instagram, LinkedIn, Twitter, etc.) and current trends.

● Experience in content creation, including photography, video production,

and basic editing skills.

● Excellent communication and interpersonal skills.

● Ability to work under pressure and meet deadlines.

● A creative mindset with attention to detail and a passion for social media

marketing.

Kindly find below the KRAs of the Account Manager:

● Account management

● Client lesioning

● Problem Solving and Crisis Management

● Passing the brief to the team

● Checking the Scope vs achievement of all the allotted brands

● Auditing of accounts

● Making calendar with the help of the team

● Managing the account team

● Keeping a track of open checklists & festivals

● Making reports and discussing them with the clients

● Competitor analysis

● Ownership of campaigns/launch

● SM Calendar ownership

● Growth of all accounts - Keeping metrics and goals in mind

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Benefits:

• Provident Fund

Work Location: In person