Job
Description
Position Overview: We are looking for creative individual with strong copy writing skills who can handle our social media platforms. Selected candidate’s responsibilities include: Instagram brand awareness: Develop and execute strategies to drive brand awareness on Instagram through compelling content and engagement tactics. Social Media Strategy: Plan and strategize the growth of our social media channels based on followers and engagement metrics, aiming to drive organic leads for our business. Content Creation & Management: Create and manage a comprehensive social media calendar, coordinating with creative teams, agencies, and freelancers to deliver high-quality content across all channels. Influencer Marketing: Identify, build, and maintain relationships with influencers to amplify our brand message and increase our reach. Brand Guidelines & Tonality: Ensure all social media content aligns with our brand guidelines, maintaining a consistent tone and message across all platforms. Performance Analysis: Monitor and analyse social media performance, providing regular reports and insights to optimize content and strategies. Cross-Platform Engagement : Manage and grow our presence on Instagram, YouTube, LinkedIn, Twitter, and Quora, tailoring content to each platform’s unique audience and engagement style. Hands-On Content Creation: Personally create or facilitate the creation of content, especially Instagram Reels and YouTube Shorts, aiming for viral engagement. Job Requirements: Available for a full time (in-office) Preferred from Delhi-NCR or willing to locate. Bachelor’s degree in Marketing, Communications, or a related field. Proven experience in social media marketing, particularly on Instagram. Expertise in creating engaging Instagram Reels and YouTube Shorts content that aspires to go viral. Demonstrated ability to create content personally or get it done from others; being an influencer or content creator yourself is a significant advantage. Strong understanding of social media platforms and best practices for content creation and engagement. Excellent communication and collaboration skills, with the ability to work effectively with creative teams, agencies, and freelancers. Analytical mindset with the ability to interpret social media metrics and provide actionable insights. Passion for health and fitness, with a keen interest in staying updated on industry trends and best practices. Ability to handle multiple projects and meet deadlines in a fast-paced environment. Be able to work under pressure and manage deadlines Job Types: Full-time, Permanent Pay: ₹25,000.00 - ₹35,000.00 per month Benefits: Leave encashment Schedule: Day shift Ability to commute/relocate: Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): What's your current CTC? What's your salary expectations? Education: Bachelor's (Required) Experience: Social media management: 2 years (Required) Content creation: 2 years (Required) Branding: 1 year (Required) Work Location: In person Expected Start Date: 07/10/2025
