Social Media Executive

0 - 31 years

1 - 2 Lacs

Posted:1 week ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:🔹 Website Design & Management:Design and manage company website using platforms like WordPress/Wix/Shopify/etc. Regularly update content, ensure SEO optimization, and maintain speed/security. Implement landing pages for campaigns and lead capture. 🔹 Digital Strategy & Promotion:Build and execute a digital marketing strategy aligned with business goals. Plan and run targeted campaigns (email, social, Google Ads, etc.) Increase brand visibility and engagement across platforms. 🔹 Social Media Management:Manage and grow company profiles on Facebook, Instagram, LinkedIn, YouTube, etc. Create high-quality, engaging content (graphics, posts, reels, videos). Plan monthly calendars and execute organic + paid promotions. 🔹 Lead Generation & Performance Marketing:Run paid campaigns on Meta, Google Ads, LinkedIn, etc. Track and optimize ad performance (CPC, CTR, CPL). Generate qualified leads through strategic targeting and retargeting. 🔹 Reporting & Analytics:Monitor KPIs and generate weekly/monthly performance reports. Use tools like Google Analytics, Meta Business Manager, and SEMrush/Ubersuggest. Suggest improvements based on data-driven insights.

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