Social Media Executive

Job Summary:We are seeking a highly creative and trend-savvy Social Media Manager to lead our brand’s digital voice in the fast-paced world of fashion. The ideal candidate is passionate about fashion, understands audience behavior across platforms, and can create compelling content that drives engagement, community growth, and brand loyalty. Key Responsibilities:Develop and execute a tailored social media strategy that reflects the brand’s aesthetic and voice Manage day-to-day posting and scheduling across platforms: Instagram, Facebook, Pinterest, TikTok, YouTube, and X (Twitter) Plan and execute fashion campaigns, product launches, collection drops, and influencer collaborations Create visually appealing and fashion-forward content (reels, stories, carousels, etc.) Stay up-to-date with fashion trends, hashtags, and social media algorithms to keep content relevant and engaging Collaborate with designers, stylists, photographers, and models for shoots and social media campaigns Engage with followers: respond to DMs, comments, and customer queries in a timely and brand-consistent tone Track analytics (reach, engagement, follower growth, conversions) and prepare monthly performance reports