Social media executive

Company Description

Atrangii OTT is a rapidly growing digital entertainment platform recognized for its acclaimed original series like Parshuram, Hara Sindoor, and Chitra Ve. Launched just two years ago, Atrangii has redefined Indian OTT viewership with innovative content, including reality shows such as KINK and Ansuni. Known for its diverse genre portfolio, the platform excels in producing riveting crime thrillers, provocative dramas, and engaging narratives. Atrangii is committed to delivering premium entertainment that captivates audiences while fostering innovation and creativity within the industry.

Role Description

The Media Executive is responsible for executing media planning strategies, managing social media accounts, and optimizing online visibility through Social Media Optimization (SMO) techniques. Key responsibilities include creating and curating content, developing social media campaigns, collaborating with teams on communication strategies, and analyzing engagement metrics to enhance audience reach. This is a full-time, on-site position based in Lucknow.

Qualifications

• Proficiency in Media Planning and Social Media Marketing
• Strong skills in Communication and Writing
• Experience with Social Media Optimization (SMO) strategies and execution
• Knowledge of social media trends and analytics tools
• Ability to work collaboratively in a dynamic, fast-paced environment
• Educational background in Marketing, Communications, Media Studies, or a related field
• Prior experience in the entertainment or digital content industry is a plus