Social Media Executive ( 1 to 2) years

2 years

0 Lacs

Posted:3 weeks ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Location:

Job Type:

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Key Responsibilities:

  • Plan, create, and publish engaging content across all social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
  • Develop and execute monthly social media calendars aligned with brand objectives.
  • Monitor social media trends, competitor activities, and industry insights.
  • Manage social media engagement: respond to comments, messages, and audience queries.
  • Run paid campaigns (Facebook Ads/Instagram Ads) —

    preferred but not mandatory

    .
  • Collaborate with the design team to create visually appealing content.
  • Track performance metrics for posts, reels, stories, and campaigns.
  • Prepare weekly and monthly performance reports.
  • Work closely with the marketing team to improve brand visibility and growth.
  • Ensure brand consistency across all digital touchpoints.


Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Mass Communication, or a related field.
  • 1–2 years of experience

    as a Social Media Executive or similar role.
  • Excellent understanding of social media algorithms and trending formats.
  • Strong skills in content writing, creative thinking, and storytelling.
  • Basic knowledge of photo/video editing tools (Canva, Photoshop, or similar).
  • Ability to multitask, meet deadlines, and work in a fast-paced environment.
  • Good communication skills and a strong eye for detail.


Preferred Skills:

  • Experience with social media ads and analytics tools.
  • Knowledge of hashtags strategy, audience targeting, and engagement boosting methods.
  • Basic understanding of SEO and online reputation management.



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