Social Media Content Creator

Key Responsibilities:

•⁠ ⁠Develop and execute a results-oriented social media content strategy aligned with the company’s brand and business goals

•⁠ ⁠Create original, engaging content for various platforms including posts, reels, stories, short videos, etc.

•⁠ ⁠In-depth knowledge of social media platforms, trends, algorithms, best practices & lead generation.

•⁠ ⁠Design visual content using tools like Canva, Adobe Creative Suite, and other relevant software

•⁠ ⁠Write compelling captions and platform-specific copy to maximize engagement and conversion

•⁠ ⁠Manage content calendars and post schedules to maintain consistency across channels

•⁠ ⁠Monitor trends, hashtags, and algorithm updates to adapt content strategy accordingly

•⁠ ⁠Handle full community management: reply to messages, engage with followers, and grow brand visibility

•⁠ ⁠Plan and manage paid campaigns (Meta Ads & Google Ads), monitor budgets, and track ROI

•⁠ ⁠Drive lead generation and conversion through strategic content and CTA optimization

•⁠ ⁠Track and report performance metrics using analytics tools (e.g., Meta Insights, Google Analytics)

•⁠ ⁠Optimize content and profile performance for SEO and search visibility

•⁠ ⁠Continuously work to increase followers, boost customer engagement,Lead generation and enhance online reputation

•⁠ ⁠Work independently, meet deadlines, and manage multiple platforms and campaigns and submit monthly report and content calendar to management

Skills & Qualifications:

•⁠ ⁠Bachelor’s degree or Diploma or Certification in Digital marketing 

•⁠ ⁠Minimum 2-5 years of proven experience in social media content creation independently

•⁠ ⁠Proficient in content design and video editing tools 

•⁠ ⁠Experience with SEO, Meta Ads, and Google Ads