Social Media Content Creator

Job Description

About Giftlaya: Giftlaya is a rapidly growing online platform specializing in personalized gifts, cakes, flowers, and premium balloon decorations delivered across 100+ Indian cities. We make birthdays, anniversaries, baby showers, and surprise events extra special with creative products and customized experiences. If you have a flair for storytelling and a passion for content, Giftlaya is the perfect place to grow your creative career. Key Responsibilities: Create high-quality, engaging, and original content for blogs, social media, website pages, product descriptions, and marketing campaigns. Develop SEO-friendly articles that drive traffic and improve keyword rankings. Work closely with the design and marketing team to conceptualize and execute content for Instagram reels, YouTube shorts, banners, ads, and more. Research trending topics in gifting, celebrations, and event décor to create timely and relevant content. Write catchy captions, product taglines, and ad copies aligned with brand voice. Help script and storyboard promotional and informative video content. Ensure all content is consistent in tone, style, and messaging across channels. Proofread and edit content before publishing to maintain high quality and accuracy. Required Skills & Qualifications: Bachelor’s degree in English, Journalism, Mass Communication, or related field. 1–3 years of proven experience in content writing, social media, or digital marketing. Excellent writing, grammar, and storytelling skills. Knowledge of SEO, keyword research, and digital trends. Familiarity with Canva, Google Docs, and basic editing tools. A creative mindset with an eye for detail. Ability to manage deadlines and multitask efficiently. Bonus if you have: Experience with Instagram Reels or YouTube Shorts. Basic understanding of photo/video editing tools. A personal blog or content portfolio. Job Types: Part-time, Freelance Contract length: 6 months Pay: ₹10,000.00 - ₹15,000.00 per month Expected hours: 10 – 20 per week Benefits: Cell phone reimbursement Flexible schedule Leave encashment Paid sick time Schedule: Day shift Supplemental Pay: Performance bonus Experience: instagram reels: 1 year (Preferred) youtube : 1 year (Preferred) Language: Hindi (Required) English (Required) Work Location: In person