SEO Specialist

SEO Specialist

Location: Chanda Nagar, Hyderabad (Office-based) | Full-time

About Life Circle:

Life Circle is India’s leading homecare provider dedicated to enhancing the quality of life for seniors. We are building the country’s first home healthcare app and empowering a new generation of trained youth to provide compassionate, professional care to the elderly. Our mission is to combine technology, training, and trust to deliver dignified aging at home.

About the Role:

We are looking for a passionate and results-driven SEO Specialist to join our growing digital team. If you live and breathe search engine optimization, love digging into analytics, and are excited to grow a brand with social impact—this role is for you.

Key Responsibilities:

• Develop and execute effective SEO strategies for Life Circle and its training arm, CareSkills Academy
• Conduct keyword research, competitor analysis, and site audits
• Optimize on-page content, metadata, internal linking, and site architecture
• Collaborate with content, design, and development teams to implement SEO best practices
• Track, report, and analyze performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
• Monitor and respond to search trends and algorithm updates
• Drive organic traffic growth, lead generation, and domain authority

Qualifications:

• 3–5 years of proven experience in SEO (preferably with healthcare, edtech, or service sectors)
• Strong understanding of technical SEO, content optimization, and local SEO
• Experience with CMS platforms (WordPress preferred), HTML basics, and schema markup
• Proficient with keyword research tools and Google suite (GA4, GSC, Tag Manager)
• Ability to generate actionable insights from data and drive measurable improvements

Bonus If You Have:

• Worked with app indexing or ASO (App Store Optimization)
• Knowledge of basic paid search or performance marketing
• Passion for social impact, caregiving, or elder care

What We Offer:

• Opportunity to shape digital presence for India’s leading eldercare brand
• Work on mission-driven projects with real-world impact
• A supportive team environment that values initiative and creativity
• Competitive salary and career growth opportunities