SEO Expert

Role Overview:

We are looking for a proactive and results-driven SEO Expert to join our team. The ideal candidate should have a solid understanding of SEO best practices, content strategy, technical SEO, and user behavior. This role involves contributing to both short-term and long-term SEO goals aligned with our business objectives.

Key Responsibilities:

• Support in achieving both short-term and long-term SEO strategies
• Understand business goals and analyze competitor strategies
• Conduct in-depth keyword research and generate new keyword ideas
• Analyze and evaluate SEO techniques used by competitors
• Perform comprehensive on-page optimization (titles, tags, content, internal linking)
• Generate content ideas and assist in SEO-focused copywriting
• Analyze website and social media pages; provide actionable recommendations
• Monitor and report website traffic, SERPs, and other SEO performance metrics
• Develop and implement link-building strategies
• Manage on-page, off-page, and paid search campaigns
• Leverage technical SEO expertise and tools like Google Analytics, GSC, and SEMrush
• Stay updated on the latest SEO trends, algorithm changes, and best practices
• Coordinate with Web Development and Business Development teams as required

Candidate Profile Requirements:

• Experience: 6 months to 3 years in SEO or related digital marketing roles
• Good understanding of user behavior and experience (UX)
• Proficiency in SEO tools such as SEMRUSH, GSC, Google Analytics, GTM, and Google Ads
• Strong grasp of white-hat SEO and ethical optimization techniques
• Hands-on experience with both technical SEO and off-page SEO
• Experience with A/B testing tools like Google Optimize
• Familiarity with multiple CMS platforms: WordPress, Shopify, Magento, Joomla, etc.
• Willingness to experiment and try new optimization techniques based on project needs
• Website audit and improvement planning skills are a must

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