SEO Executive

1. Website SEO Optimization

• Conduct on-page SEO audits and implement improvements.
• Optimize website content, meta tags, URLs, images, and internal linking for better ranking.
• Improve website loading speed, mobile responsiveness, and user experience.

2. Keyword Research & Strategy

• Identify high-intent real estate keywords (local, project-based, investment-focused).
• Create monthly keyword strategy aligned with project launches and marketing goals.
• Track keyword rankings and aim for top positions on SERP.

3. Content Optimization

• Coordinate with content writers for SEO-friendly blogs, project pages, landing pages.
• Ensure all project descriptions are keyword-optimized and updated regularly.
• Optimize content for local SEO and featured snippets.

4. Local SEO & Google Business Profile

• Manage and optimize Google Business Profiles for all real estate projects.
• Ensure NAP consistency across online directories.
• Improve local visibility by boosting map rankings and customer engagement.

5. Technical SEO

• Identify and fix technical issues such as crawl errors, broken links, redirections, schema markup, etc.
• Manage sitemap submissions, robots.txt updates, and indexing.
• Work with developers to ensure SEO-friendly website structure.

6. Backlink Building

• Create and execute high-quality backlink strategies (guest posts, classifieds, directory submissions, niche forums).
• Monitor toxic backlinks and maintain link quality.

7. Analytics & Reporting

• Track website traffic, user behavior, conversion metrics via Google Analytics & Search Console.
• Prepare weekly and monthly SEO performance reports.
• Recommend actionable insights for continuous improvement.

8. Competitor Analysis

• Monitor competitor SEO strategies, top-ranking keywords, and backlinks.
• Suggest strategic improvements to stay ahead in the real estate market.

9. Lead & Conversion Optimization

• Optimize landing pages to improve lead quality and conversion rates.
• A/B test CTAs, forms, content layout, and traffic sources.

10. Coordination & Project Support

• Work closely with marketing, design, and development teams.
• Support digital campaigns, project launches, and new website builds.
• Ensure SEO alignment with overall brand and sales strategies.

Job Types: Full-time, Permanent

Pay: ₹10,071.08 - ₹35,000.00 per month

Work Location: In person