SEO Executive

Search Engine Optimization (SEO) Executive

• Create, implement, and manage custom SEO strategies to improve rank, conversions, and traffic.
• Perform ongoing keyword research, including discovery and expansion of opportunities.
• Optimize website content, landing pages, and paid search copy for better quality scores and reduced bounce rates.
• Research and implement content recommendations to ensure organic SEO success.
• Stay updated with Google algorithm changes, SEO trends, and digital marketing best practices.
• Monitor and evaluate search results and performance across major search engines.
• Develop and execute link-building campaigns.
• Analyze competitor strategies, links, and on-site tactics.
• Work with developers to ensure SEO best practices are implemented in new code releases.
• Recommend improvements in website architecture, linking, and content structure to boost SEO rankings.

• 2+ years of experience

  in planning and implementing successful SEO strategies with a proven track record (SERP rank, traffic, conversions).
• Strong understanding of

  SEO best practices

  for both content and technical optimization.
• Proficiency in SEO tools such as

  SEMRush, Ahrefs, Google Search Console, Screaming Frog, Moz

  , etc.
• Hands-on experience with analytics and tracking tools (

  Google Analytics, GTM, Data Studio

  ).
• Knowledge of A/B testing methodologies.
• Basic familiarity with

  HTML, CSS, and JavaScript

  .
• Understanding of

  technical SEO

  : schemas, URL structures, site crawl performance, caching, XML, CDNs.
• Proficiency with keyword research, competitive analysis, and data mining tools.
• Experience in analyzing and reporting data using

  Excel, Tableau, Data Studio

  .
• Strong project management skills to handle multiple assignments in a fast-paced environment.
• Problem-solving mindset with excellent communication skills.

• Custom SEO strategy development and management
• Keyword research, discovery, and optimization
• On-page optimization (content, landing pages, paid search copy)
• Content recommendations for organic SEO success