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Senior Strategic Account Manager

Senior Strategic Account Manager

Swiggy

3 - 5 years

5 - 7 Lacs

Mumbai

Posted:23 hours ago| Platform:

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Skills Required

Relationship management Sales Performance management Sales operations Networking Online marketing Analytical Reconciliation CMS Marketing operations

Work Mode

Work from Office

Job Type

Full Time

Job Description

Ways of Working - Office / Field: Employees are expected to work from the office on all days out of their respective base locations.

About the Team:

Role Summary -

The role holder is expected to onboard and build relationships with 70-80 partner accounts in the given territory to grow the Dine-out business and service offerings and generate 40-60 lacs Gross Merchandise Value (GMV) per month.

Responsibilities -

Account & Partner Relationship Management

Onboard new accounts by explaining the requirements to the partners and co-ordinating with internal stakeholders
Meet the existing partners periodically and ensure Rest Display Page(RDP) content is correct and image coverage is high
Make persuasive presentations on the benefits and goodness of Dine Out plans & promotions for month on month growth and ensure partners invest consistently.
Execute growth forward activities such as offer alignments, marketing operations alignments etc. to ensure go live on events and activities as planned.
Resolve issues such as diner denied payout and ensure seamless transactions for customers and partners at the restaurants
Prepare the growth plans for each of the accounts being managed and gather competitor action insights.

Data Interpretation & Business Performance Management:

Filter relevant data from the Restaurant facing dashboard and explain the key performance metrics to the partner
Seek necessary support or actions from the partner to ensure the right RDP view to enable conversions and grow the business.
Stay updated on the partners investment in competition.
Ensure partner investments are equal or higher than competition with respect to discounts, commission and advertisements by highlighting relevant inferences from dashboard.

Interaction with Stakeholders:

Interact with partner support (discount change, Restaurant Display page etc.), sales operations (competition comparison data, or any ongoing festival data etc.) and finance team ( reconciliation of payouts, queries on GST etc, amount not credited to partner accounts etc.).

Functional Competencies:

Understand Dine Out offerings and gain clarity of growth levers.
Knowledge of basic metrics such as operating hours of restaurants , ADs revenue per order (Ads RPO) , Commission Revenue per order and its constituents such as Average Order Value (AOV)Elements of data dashboards such as CMS/ PowerBi/Compass/Salesmate
Understanding of Conversion Funnel - Advanced Level Week Wise /Month Wise/Day Wise transactions across accounts , denial rates, supply metrics vs competition

Desired Skill:

Graduate with 3-5 years of field sales experience; Fluency in local language and working knowledge of English
Good working knowledge and experience of e-commerce activities and all online marketing channels
Confident, Pleasing, and a go-getter personality
Effective communication skills
Attitude & Aptitude for Sales
Should be a team player, working alongside people from all walks of life.
Analytical, good Excel skills.
The candidate has to be flexible, restaurant owners do not operate on 9-to-5 schedules
Leadership and Influencing skills: Identify, build, and use a wide network of contacts with people at all levels, internally and externally. Achieves a good result through a well-planned approach.
Initiative & Flexibility: Recognizes the need to adapt to change & implement appropriate solutions. Be able to identify opportunities and recommend/influence change to increase the effectiveness and success of campaigns.
Creativity & Initiative: Demonstrate creativity & originality in your work and have the personal drive and initiative to bring about change and help drive the business forward.

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