Senior Social Media Executive

RESPONSIBILITIES

• Manages company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms of client's project.
• Engages in social media presence creation on new and emerging social media platforms for clients projects.
• Creates dynamic written, graphic, and video content
• Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)
• Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
• Assists social media management with large projects, events, and community management
• Works as part of a team to develop large social media campaigns
• Analyses and reports audience information and demographics, and success of existing social media projects
• Proposes new ideas and concepts for social media content
• Works with marketing and social media team members to coordinate ad campaigns with social media strategy
• e-newsletters to subscribers
• Manages social media pages & communications
• Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimize visits
• The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
• Proven success in link building and viral strategies
• The ability to deploy an effective local and long-tail search strategy
• A deep understanding of mobile strategy and how it relates to SEO
• A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
• Experience in building inbound organic search traffic and improving SERPs
• A background in creating reports showing web analytics data and site evaluations
• An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
• Familiarity with the best tools in the trade
• Maintain the client's social media account and maintain the positive relationship with them.

Job Type: Full-time

Pay: ₹15,641.00 - ₹30,903.00 per month

Work Location: In person