Senior SEO Specialist

Job Description:

Experience Required: 6–10 Years

We are seeking a highly skilled and dynamic Senior SEO & Digital Marketing Manager who can act as an all-rounder in digital marketing. The ideal candidate should have strong expertise in SEO, PPC, Paid Campaigning, SMO, and Media Buying. The candidate must be capable of leading a digital marketing team while also being hands-on in executing campaigns and strategies.

Key Responsibilities:

• Develop and implement SEO strategies to improve organic rankings, traffic, and conversions.
• Plan, manage, and optimize Google Ads, Bing Ads, and Paid Campaigns across platforms.
• Oversee PPC campaigns to maximize ROI and achieve targeted KPIs.
• Manage SMO activities across Facebook, LinkedIn, Instagram, Twitter, and other social platforms.
• Execute media buying and planning for digital campaigns.
• Lead, mentor, and guide the digital marketing team for performance and results.
• Perform competitor analysis, keyword research, and content optimization.
• Track, analyze, and report on campaign performance using Google Analytics, SEMrush, Ahrefs, etc.
• Collaborate with design, content, and sales teams to align marketing efforts with business goals.
• Stay updated with the latest digital marketing trends, tools, and technologies.

Required Skills:

• Proven experience in SEO (On-page, Off-page, Technical SEO).
• Hands-on expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other paid media platforms.
• Strong knowledge of PPC, SMO, SEM, and media buying strategies.
• Team management and leadership skills.
• Excellent analytical, reporting, and problem-solving abilities.
• Proficiency in tools like Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.
• Strong communication and client-handling skills.

Qualifications:

• Relevant certifications in Google Ads, SEO, or Digital Marketing will be an added advantage.

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:

• Food provided
• Health insurance
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person