Senior Sales Manager

Job Title:

Location:

Job Summary:

The Senior Sales Manager will be responsible for driving sales and market growth of TMT bars in the Korba region. The role involves developing dealer/distributor networks, managing key accounts, leading the sales team, and ensuring achievement of revenue and volume targets while maintaining strong relationships with channel partners and end customers.

Key Responsibilities:

• Develop and execute sales strategies to achieve monthly, quarterly, and annual sales targets for TMT bars in the Korba region.
  
• Identify, appoint, and manage dealers, distributors, and retailers in the assigned territory.
  
• Build and maintain strong relationships with contractors, builders, fabricators, and project customers.
  
• Monitor competitor activities, market trends, and pricing strategies to maintain a competitive edge.
  
• Ensure timely collections and adherence to credit control policies.
  
• Lead, train, and motivate the regional sales team to achieve performance goals.
  
• Conduct regular market visits to assess demand, product performance, and customer satisfaction.
  
• Collaborate with marketing and logistics teams to ensure adequate product availability and promotional activities.
  
• Prepare and present sales forecasts, performance reports, and MIS data to management.
  

Key Skills & Competencies:

• Strong understanding of

  TMT bar / construction materials market

  .
• Excellent

  dealer network development and relationship management

  skills.
• Proven ability in

  sales planning, negotiation, and team leadership

  .
• Strong analytical and communication skills.
  
• Proficient in MS Excel, PowerPoint, and CRM tools.
  

Qualifications & Experience:

• Education:

  Graduate in any discipline (BBA/B.Com/B.E. preferred); MBA in Marketing will be an added advantage.

• Experience:

  Minimum

  8–12 years

  of sales experience in

  TMT bars / steel / building materials

  industry, with at least 3 years in a managerial role.

• Language:

  Proficiency in Hindi and English; local language (Chhattisgarhi) preferred.

• Other:

  Must have a valid driving license and willingness to travel extensively within the region.