Senior Marketing Executive

Weigh India is looking for a Senior Marketing Executive responsible for planning and executing effective marketing strategies to promote the company’s products and services. The role involves increasing brand awareness, generating quality leads, and supporting the sales team to achieve business targets. The candidate will analyze market trends, competitor activities, and customer requirements to develop impactful marketing campaigns. Responsibilities include managing digital marketing activities, social media platforms, website content, and coordinating with external agencies for promotions. The Senior Marketing Executive will also handle the creation of marketing materials such as brochures, presentations, and product catalogs. Participation in exhibitions, trade fairs, and industry events is required to represent the company and promote products. The role requires close coordination with sales, reporting campaign performance to management, and continuously improving marketing effectiveness. Strong communication skills, strategic thinking, and experience in B2B or industrial marketing are preferred.