Senior Marketing Engineer

As a Senior Marketing Engineer at our company in Coimbatore, you will be utilizing your 3 to 5 years of experience to blend technical proficiency with strategic marketing skills in order to propel growth within our technology-focused product line. Your primary responsibility will involve collaborating with various teams to craft and execute marketing strategies, ensuring successful product promotions. You will be required to work closely with cross-functional teams including engineering, sales, and product management to devise and implement impactful marketing strategies. By analyzing customer feedback, industry trends, and competitive landscape, you will develop targeted marketing campaigns. Additionally, you will oversee product launches to ensure alignment between marketing efforts, technical specifications, and customer requirements. Your role will also entail creating technical content for marketing materials such as brochures, presentations, and digital content. Supporting the sales team by generating leads and facilitating the seamless transfer of technical information to customers will be crucial. Furthermore, you will represent the company at trade shows, conferences, and other events while evaluating the efficacy of marketing strategies to optimize return on investment. In terms of qualifications, we are seeking candidates with 3 to 5 years of experience in marketing engineering or technical marketing, preferably within a technology or product-oriented industry. A Bachelor's or Master's degree in Engineering, Marketing, or a related field is required. Key Skills: - Profound technical knowledge with the ability to communicate complex concepts to both technical and non-technical stakeholders. - Expertise in digital marketing, SEO, social media management, and analytics. - Strong communication, project management, and leadership skills. - Proficiency in CRM and marketing automation tools. - Capability to adapt to dynamic environments and manage multiple projects concurrently. Your contribution will be pivotal in developing and maintaining customer relationships to ensure long-term satisfaction and engagement. If you are passionate about leveraging your technical and marketing skills to drive growth in a technology-centric environment, we welcome your application for this exciting opportunity.,