Senior Marketing Analyst

As a talented and creative individual passionate about making a difference, you will thrive in our dynamic, fast-paced environment. Here, you will have the opportunity to hone cross-functional skills and create a global impact. Your key responsibilities will include strategizing and leading marketing initiatives across the US, Europe, Asia, and Australia. You will develop and execute both online and offline marketing strategies for target segments. Additionally, you will spearhead end-to-end product marketing through email campaigns, market research, and the creation of brand assets like case studies and marketing collateral. You will be responsible for creating compelling content and visually engaging materials that drive product adoption, generate buzz, and resonate with our SaaS audience. Analyzing user engagement metrics and campaign responses to assess marketing effectiveness will be crucial, allowing you to recommend actionable improvements. Client communication management is another essential aspect of your role, where you will handle marketing-related client queries and maintain proactive communication to ensure satisfaction and engagement. Collaboration with cross-functional teams such as Product, Account Management, Content, and Design is key to delivering excellent user experiences and fostering community engagement. You will be expected to prepare and present key performance metrics to clients and senior management, demonstrating your ability to drive data-informed decisions. To excel in this role, you should have an undergraduate degree with a specialization in Marketing, Business, or Economics, along with a minimum of 2 years of experience in digital marketing, social media marketing, or email marketing, preferably within a SaaS-based organization. Demonstrated experience in content writing and design, creative problem-solving skills, and proficiency in marketing strategy and client relationship management are essential. You should possess excellent interpersonal, presentation, and communication skills, coupled with strong business acumen. Being flexible, responsive, and able to prioritize multiple tasks while working with urgency to meet deadlines is crucial. Your proven ability to collaborate with cross-functional teams to deliver impactful results will set you up for success in this role.,