Senior Manager - Performance Marketing

The Performance Marketing Lead will be responsible for developing and executing AND Academy’s performance marketing strategy aligned with short- and medium-term business goals. The role involves overseeing multi-platform digital campaigns, optimizing performance, exploring new growth channels, and leading a high-performing team to achieve measurable results.

• Formulate AND Academy’s performance marketing strategy based on short-term and medium-term business objectives, performance of past campaigns and budgets.
• Plan, coordinate and oversee performance marketing campaigns across all digital platforms.
• Maintain detailed daily/weekly reports for ongoing analysis and improvement of campaigns.
• Explore new channels and digital partnerships for boosting growth and lowering costs.
• Coordinate with internal stakeholders - own team members, other teams, department heads and external agencies - to meet agreed execution/implementation deadlines.
• Manage the Performance Marketing Team and the learning & development of team members.

Qualifications

• No less than 7 years of relevant work experience, and at least 2 years’ experience of leading a team.

• Experience in the education sector and the design sector will be strongly preferred.
• Demonstrated ability to use performance marketing to drive business objectives, and to prepare spreadsheet-based reports to measure and analyze campaign performance.
• Ability to effectively plan, implement, analyze, and fine-tune performance marketing campaigns.
• Excellent written and spoken communication skills, and a passion for performance marketing.
• Top-notch general IT skills, especially spreadsheets, and nativity with major online ad platforms
• Proven ability to manage and motivate a team to produce high-quality work within agreed deadlines.
• Maturity, self-motivation, and acute attention to detail
• Postgraduate degree from a reputed institution

Work Timings:

09.00 am – 06.00 pm (Monday thru Friday)

10.00 am - 05.00 pm (Sat) (2 Sat week off)

Work Location:

Remuneration: