Senior Manager

6 years

0 Lacs

Posted:17 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

T

echnical Skills :

SQL , Python, GA4, Statistics, Regression analysis, Strong communication skills

Role Requirement

  • 6+ years of relevant experience.
  • Experienced in Marketing Effectiveness / Retail
  • A good understanding of ecommerce business
  • Experienced in developing/working with marketing mix and attribution models
  • Experienced in Google Stack, GA4 and other performance marketing platforms such as Meta Ads manager etc.
  • Strong statistical capabilities, using things like regression analysis, incrementality measurement etc.
  • Understand and experience in measuring both Brand and Performance marketing strategies and channel performance (Influencer specifically would be a small bonus initially)
  • Experience of working with/to budgets, optimising strategies etc.
  • Good communication, able to present insights clearly

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EXL

Business Process Management / Analytics

New York

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