Designation
:
Senior Manager - Content & Social Media Marketing
Office Location:
Gurugram, HR or Bangalore, KA
Position Description:
We're looking for a motivated team player to join Affle’s Marketing team as a Senior Manager - Content & Social Media Marketing. This role is perfect for a creative storyteller and involves building content strategies, managing editorial calendars, producing engaging multi-format content, and leading social media presence. The ideal candidate is equally comfortable writing compelling copy, analyzing social media trends, and coordinating podcasts, videos, and campaigns with multiple stakeholders.
Primary Responsibilities:
- Develop and own the content marketing strategy aligned with business and brand goals.
- Plan and manage the editorial calendar across blogs, newsletters, campaigns, and social content.
- Creation of podcasts and video content.
- Assist Affle’s business units in developing content and advise on social media
- Independently own social media planning to manage and grow the brand’s presence across key social platforms.
- Support the Corporate Marketing team with additional communication and branding initiatives.
Required Skills:
- Degree in Communications or Marketing, with 5+ years of work experience, demonstrating B2B content development and social media management.
- Strong background in content writing, copywriting, and storytelling.
- Experience with online community building and social media analytics
- Ability to conceptualize and produce video and podcast content.
- Familiarity with AI tools for content creation, social media, and analytics.
- Familiarity with designing and production tools
- Excellent communication skills and ability to own projects independently
Work Environment Details:
About Affle:
Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. Affle powers unique and integrated consumer journeys for marketers to drive high ROI, measurable outcome-led advertising through its Affle2.0 Consumer Platforms Stack which includes Appnext, Jampp, MAAS, mediasmart, RevX, Vizury and YouAppi.Affle 3i Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle 3i Limited, and its investors include Microsoft, and Bennett Coleman & Company (BCCL) amongst others.For more details, please visit:: www.affle.com