Senior Inside Sales Executive

Sr. Inside Sales Executive

Department:

Location:

Experience:

The Inside Sales Executive will be the engine room of Prompts lead funnel, responsible for qualifying leads, nurturing prospects, driving CRM adherence, and ensuring smooth MQL SQL handovers.

This role sits at the intersection of marketing, product, and sales, ensuring that every campaign, exhibition, digital lead, and inbound enquiry is tracked, nurtured, and converted into a sales-ready opportunity. The purpose of this role is to maximize our lead-to-revenue potential by bringing discipline, speed, and personalization into the funnel.

Key Responsibilities:

A. Lead Qualification & Nurturing

Call and qualify all inbound leads (digital, exhibitions, website, social media, referrals).

Follow structured qualification frameworks (e.g., BANT, CHAMP).

Convert raw leads into Marketing Qualified Leads (MQLs).

Share MQLs with Sales along with notes, prospect profile, urgency score, and product interest.

Run follow-up sequences via WhatsApp, email, and calls for warm leads.

B. CRM Process Ownership (ERP CRM)

Ensure 100% lead entry, tagging, scoring, and status update.

Maintain hygiene: remove duplicates, update statuses, capture communication logs.

Track funnel movement from MQL SQL Demo Proposal Closure.

Generate weekly, monthly dashboards for the Marketing Head.

C. Sales Coordination

Book demo appointments & ensure smooth handover to State Heads/Product Owners.

Follow-up on no-shows, reschedules, and delayed demos.

Support sales team with sample messages, product information, brochures, and case studies.

D. Campaign & Exhibition Support

Call pre-event & post-event leads.

Run structured nurturing sequences for exhibition leads (T+48 hours T+7 days T+21 days).

Track campaign-wise pipeline and performance.

Provide insights on lead quality, common objections, and content needs.

E. Market Intelligence

Capture competitor references, price points, buying triggers during conversations.

Provide weekly insights to marketing (patterns, objections, product needs).

F. Reporting & Analytics

Daily call log submission.

Weekly funnel movement report (MQLs, SQLs, demos booked).

Monthly insights on:sales team responsiveness,lead quality by channel,top enquiries by region & segment, campaign ROI improvement areas.

Core Skills:

- Excellent communication (Hindi, English; Gujarati)

- Strong persuasion and rapport-building.

- CRM proficiency preferably Zoho.

- Understanding of sales cycles, B2B buying behavior.

- Lead qualification frameworks

- Funnel reporting

- WhatsApp/email drip follow-ups

- Basic understanding of B2B business