Senior Graphic Designer

Job Title: Senior Graphic Designer

Location:

Working Hours:

Key Responsibilities

● Lead the design and execution of high-impact marketing creatives, campaign visuals, social media assets, packaging, and promotional material targeted toward parents of young learners.

● Collaborate with content strategists, curriculum teams, and motion designers to bring product offerings and campaigns to life across digital and offline channels.

● Develop design systems and templates that ensure visual consistency across VEL’s communication and product ecosystem.

● Craft compelling visuals for performance marketing ads, influencer partnerships, microsites, landing pages, and event branding.

● Work on UX/UI screens and assets for parent- and child-facing touchpoints when needed.

● Stay updated with trends in early learning, parenting, and children’s media to create fresh, age-appropriate, and emotionally resonant visuals.

● Mentor junior designers (if any) and help elevate the overall design quality of the team.

Who You Are (Must-Haves)

● 5+ years of professional graphic design experience in brand marketing, digital campaigns, or product-based design, preferably in EdTech, consumer, or parenting sectors.

● A strong portfolio showcasing a wide range of high-quality work across digital, print, and branding.

● Mastery in Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), and basic prototyping.

● Demonstrated ability to think conceptually and strategically about design, user behavior, and communication goals.

● Excellent attention to detail, color theory, layout, typography, and visual hierarchy.

● Strong communication skills and ability to work cross-functionally with multiple stakeholders.

Good to Have

● Background in designing for kids/parents/education-related brands.

● Illustration or animation skills (bonus if you’ve worked on storybooks, worksheets, or child-centric visuals).

● Familiarity with digital ad platforms and design for conversion (performance creatives).

● A degree in Graphic Design, Visual Communication, Fine Arts, or related field.

Why Join Us

● Be part of a mission-driven team reinventing how India’s youngest learners grow.

● Work on exciting projects with high visibility and creative freedom.

● Collaborate with a passionate team that values innovation, speed, and storytelling.

● Build a portfolio that shapes the future of early education.