Senior Content Writer

technical and non-technical writing

Responsibilities:

• Research industry-related topics using online sources, interviews, and academic studies.
• Write clear, well-structured content for online courses, blog posts, product/service pages, and other digital channels.
• Prepare content draft and proofread and edit content to ensure accuracy, clarity, and consistency in tone and formatting.
• Collaborate with marketing, design, and instructional teams to create engaging and informative materials.
• Conduct keyword research and apply SEO best practices to increase content visibility and web traffic.
• Promote content through appropriate social media and digital platforms.
• Identify gaps in existing content and propose new topics to address caregiver needs.
• Ensure all-around consistency in style, tone, voice, formatting, and visual presentation.

Required Skills & Qualifications:

• Proven experience in writing both technical and non-technical content.
• Prior experience in writing for the home care, healthcare, or eLearning industry is highly preferred.
• Strong research and writing skills with the ability to translate complex topics into accessible content.
• Experience with content formatting tools.
• Knowledge of SEO and content promotion strategies.
• Exceptional grammar, attention to detail, and ability to meet tight deadlines.
• A compassionate, empathetic tone with a genuine interest in supporting caregiver growth and learning
• Must be from B.A Eng Hons/M.A Eng Homs or Mass communication Background