Senior Content Writer

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About the Role:

We are looking for a creative, detail-oriented, and experienced Senior Content Writer to join our team in Raipur. The ideal candidate will have a strong command of the English language, a deep understanding of content strategy, and the ability to create compelling content across various formats and platforms.

Key Responsibilities:

• Develop high-quality, engaging, and original content for websites, blogs, social media, campaigns, emailers, brochures, and other marketing materials.
• Create content strategies aligned with short-term and long-term marketing targets.
• Work closely with designers, marketing teams, and leadership to ensure consistent brand messaging.
• Conduct thorough research on industry-related topics, competitors, and trends.
• Edit and proofread content to ensure clarity, grammar, and tone consistency.
• Optimize content for SEO and readability across digital platforms.
• Lead brainstorming sessions and contribute to the ideation of creative campaigns.
• Supervise and mentor junior writers or content interns when required.

Requirements:

• Bachelor's degree in English, Journalism, Communications, or a related field.
• Minimum of 3 years of proven work experience as a Content Writer or in a similar role.
• Excellent writing, editing, and proofreading skills.
• Familiarity with SEO best practices and keyword research tools.
• Ability to handle multiple projects simultaneously under tight deadlines.
• Strong attention to detail and organizational skills.