Senior Assistant Relationship Manager

The Senior Assistant Relationship Manager-MEL in the Rural Sales department plays a crucial role in strengthening relationships with Rural Banking accounts and delivering top-notch service to customers. Your main responsibility will be to assist the Relationship Manager in identifying business owners and entrepreneurs in the designated area, evaluating their business loan requirements, and driving client acquisition. You will focus on building customer relationships at the household level to maximize lifetime value and contribute to the overall organizational objectives. Key Responsibilities: - Manage zoning activity to understand household needs in the assigned villages and areas - Conduct post-loan disbursal end-user checks to meet monthly and annual group loan booking targets - Assess client needs and explore cross-selling opportunities to generate additional revenue - Support the penetration of liabilities business in Rural markets through lead generation and account opening - Meet individual and branch sales targets through new business sales, referrals, and customer retention - Encourage customers to transition to online banking for improved convenience - Ensure high collections efficiency through disciplined efforts - Oversee the accurate documentation of loans and savings accounts - Coordinate with operations officer for timely and precise data entry Additional Duties: - Adhere to the bank's compliance requirements - Conduct field audits and customer verifications to maintain the quality of accounts - Stay updated with market intelligence and benchmark against competitor banks - Propose process enhancements to enhance service efficiency and quality within the branch network - Assist in implementing livelihood advancement and community development initiatives If you are a proactive individual with a passion for building strong customer relationships and achieving sales targets, this role offers a rewarding opportunity to contribute to the growth and success of the Rural Sales department.,