Posted:9 hours ago|
Platform:
Work from Office
Full Time
Astral Adhesives Is Hiring
Job Opening: SR. Area Sales Manager Wood Adhesive / White Glue |
Location: Delhi (or specify city as needed)
Department: Sales Wood Adhesives / White Glue
Experience Required: 8–12 Years
Industry Preference: Building Materials / Paints / Adhesives / Construction Chemicals
Role Type: Full-time | SR. Area Sales Manager (ASM)
Job Location - Raipur Chhattisgarh
About the Role
We are looking for an experienced Area Sales Manager (ASM) to drive sales, manage distribution, and expand market presence for Astral’s Wood Adhesives / White Glue category. The role involves achieving sales targets, handling channel partners, developing new markets, and leading a high-performing sales team.
Key Responsibilities
1. Sales Achievement
Achieve primary & secondary sales targets for the wood adhesive category
Drive product-wise, area-wise & new product sales
Ensure effective distributor & dealer management
Execute schemes & competition counter-strategies
2. Channel & Key Account Management
Manage distributors, retailers, carpenters, contractors & OEMs
Identify and activate key outlets for wood adhesive products
Improve outlet coverage, visibility & counter share
3. Market Development
Work with Field Marketing Team for influencer activations
Build strong relationships with carpenters, contractors & architects
Drive site-level engagement and product trials
4. Team & Process Management
Lead/mentor Territory Sales Managers & Sales Officers
Conduct regular coaching, training & performance reviews
Ensure strong compliance with company processes & reporting
5. Inventory & Receivables Control
Monitor inventory levels, ensure timely order flow
Control outstanding payments as per company credit policies
Track financially stressed customers & take corrective actions
6. Business Initiatives
Execute new product launches
Provide feedback to HO on market trends, competition, pricing & product quality
Qualifications
Graduate in any discipline (MBA preferred)
8–12 years of experience in Building Materials / Adhesives / Paints / Wood Industry
Strong expertise in Sales, Distributor Management, Channel Expansion & Market Development
Required Skills
Excellent communication & leadership
Team building & motivation
Market analysis & problem-solving
Distributor & channel management
Target-oriented & self-driven
For Apply - You can share your cv to Yogendra Mail. - support.ta@astralltd.com
Astral Adhesives
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