Sales Manager ( Pet Food)

Position-Sales Manager (Pet Feed) Division

Location- Kolkata

Role & responsibilities

• Sales Strategy & Execution
• Achieve monthly, quarterly, and annual sales targets across assigned territories.
• Develop and implement go-to-market strategies specific to regional consumer and trade dynamics.
• Monitor market trends, competitor activities, and provide actionable insights to HO.
• Channel Development
• Appoint, onboard, and manage distributors, stockists, and key pet retailers.
• Conduct regular business reviews and ensure ROI for channel partners.
• Organize retailer meets, vet engagement programs, and influencer-driven campaigns.
• Team Management
• Lead a team of field sales executives (if applicable), ensuring regular training, target alignment, and performance tracking.
• Promote a culture of accountability, ownership, and ethical sales practices.
• Operations & Forecasting
• Coordinate with supply chain and logistics teams to ensure timely product availability.
• Monitor stock movement, ageing inventory, and ensure efficient order planning.
• Report sales numbers, collection status, and funnel progression weekly.
• Customer & Market Engagement
• Build strong relationships with veterinary doctors, breeders, NGOs, and pet shop owners.
• Drive brand visibility and trust in both B2B and B2C segments.
• Lead participation in trade events, expos, and pet forums

Skills Required:

• Languages -Hindi, English Must
• Proven experience in a senior sales leadership role, preferably within Pet Industry (DOG,FISH,CAT,BIRDS AND OTHERS ) food products with Minimum 1 year of Experience
• Exceptional communication, negotiation, and relationship-building abilities.
• Excellent leadership and team management skills with a proven track record of building and scaling sales teams.

Qualification-Graduate.

About Company- A 37 Year Old FMCG company manufacturer of Personal Care, Food Products & Professional Care Products currently we are hiring for Animal Food Division.

Job Types: Full-time, Permanent

Pay: ₹364,506.59 - ₹1,435,516.98 per year

Benefits:

• Health insurance
• Paid sick time

Schedule:

• Day shift
• Fixed shift

Application Question(s):

• Whats your Current Salary?
• Do you have Channel Development Experience?
• Do you have experience in Pet Food OR in FMCG Industry?

Education:

• Bachelor's (Preferred)

Location:

• Kolkata, West Bengal (Preferred)

Work Location: In person