Sales Manager -General & Modern Trade

About MilliMo

Sales Manager

Key Responsibilities

• Develop and execute sales strategies to drive revenue in General Trade (retailers, distributors, kirana stores) and Modern Trade (supermarkets, organized retail).
• Appoint, manage, and motivate distributors and sales teams to achieve monthly targets.
• Negotiate listings, visibility, and promotions with modern trade chains.
• Build strong relationships with retail partners, distributors, and channel stakeholders.
• Track competitor activities, market trends, and provide insights for business growth.
• Plan trade promotions, sampling, and in-store activations to boost visibility and sales.
• Monitor credit, collections, and ensure smooth distributor operations.
• Regular reporting of sales performance, coverage, and ROI to management.

Requirements

• Bachelor’s degree (MBA preferred).
• 4–7 years of sales experience in FMCG (snacks, beverages, or packaged foods).
• Proven track record in both General Trade and Modern Trade.
• Strong negotiation, communication, and leadership skills.
• Ability to work independently, travel frequently, and deliver results in a fast-growing startup environment.

What We Offer

• Opportunity to build a new-age FMCG brand from the ground up.
• Dynamic, growth-driven environment with real ownership.
• Competitive salary + incentives.