Retention Marketing Associate

Saadaa

0 - 3 years

1 - 4 Lacs

Jaipur

Posted:1 week ago| Platform:

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Skills Required

Marketing customer communication retention marketing customer retention engagement strategies CRM

Work Mode

Work from Office

Job Type

Full Time

Job Description

Join us at / SAADAA and play a key role in strengthening our customer engagement and retention efforts.

WHAT WILL YOU BE RESPONSIBLE FOR

Assist in executing customer retention and engagement strategies across various channels such as email, SMS, WhatsApp, and push notifications.
Support the creation of personalized customer communication based on user segmentation and behavior.
Analyze customer data to identify trends, pain points, and opportunities to improve retention.
Work closely with the marketing and creative teams to develop content for retention campaigns.
Monitor and track campaign performance, reporting key metrics and insights.
Help optimize the customer journey by collaborating with product and tech teams to reduce friction and enhance user experience.
Stay updated on industry trends and best practices in retention marketing.

WHO YOU ARE

0-3 years of experience in a retention marketing or CRM role, preferably in a D2C environment.
Basic understanding of Customer Data Platforms (CDPs) such as WebEngage, CleverTap, or MoEngage.
Familiarity with email marketing, push notifications, and customer segmentation.
Proficiency in Excel and a data-driven mindset for analyzing retention metrics.
Strong communication skills and an eye for detail.
A proactive learner with a problem-solving attitude.

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