Public Relation Executive

The Public Relations Manager is responsible for developing and executing strategic communication plans that enhance the company’s brand reputation, manage public perception, and strengthen relationships with media, customers, and stakeholders. This role oversees all PR activities including media relations, press releases, crisis communication, events, and storytelling across multiple channels.

1. Public Relations Strategy

• Develop and implement comprehensive PR strategies to increase brand awareness and support business goals.
• Ensure consistent messaging across all communication platforms and brand touchpoints.
• Monitor industry trends, competitor activities, and media coverage to adjust communication strategies accordingly.

2. Media & Stakeholder Relations

• Build and maintain strong relationships with journalists, influencers, media agencies, and key external stakeholders.
• Serve as the primary spokesperson for the company when required.
• Coordinate media interviews, press conferences, and briefings.

3. Content Development

• Write, edit, and distribute press releases, speeches, talking points, and media kits.
• Oversee PR content for social media, corporate website, newsletters, and executive communication.
• Ensure messaging aligns with brand values and organizational goals.

4. Crisis Communication

• Manage communication during crises or sensitive issues to protect brand reputation.
• Develop crisis communication plans and conduct media training for leadership teams.

5. Event Management

• Plan and execute PR events such as product launches, media tours, CSR events, and press gatherings.
• Coordinate logistics, messaging, and post-event follow-up.

6. Brand Reputation Management

• Monitor online conversations, media mentions, and public sentiment.
• Prepare regular PR performance reports and recommend strategies for improvement.

7. Cross-Functional Collaboration

• Work closely with Marketing, HR, Customer Service, and Leadership teams to ensure unified communication.
• Support internal communication initiatives to strengthen company culture.

Job Type: Full-time

Pay: ₹33,333.00 per month

Work Location: In person