Programmatic Operations Specialist

Job Description

About the job: A leading marketing services company, providing clients expertise in the full spectrum of communication needs, is looking for a Programmatic Specialist to join the team who will be responsible for servicing some of the premium brands across a number of industries. Programmatic plays a key role in driving technology, innovation and insights within the digital landscape. Years of Experience : 3+ yrs Location : Pune (hybrid) Shift Timings: US and EMEA Role and Responsibilities: Campaign Implementation Collaborate with Ad Ops, Agencies, and internal teams for campaign setup. Ensure accurate implementation of IOs/media plans in DSPs (DV360, TTD, Amazon). Monitor post-launch performance and resolve delivery or tech issues. Campaign Optimization & Reporting Analyze DSP/Ad Server data for daily pacing and performance. Optimize campaigns regularly to meet KPIs. Deliver performance reports and share insights with clients. Use dashboards for optimization and provide BI feedback. Support associates with complex optimization queries. Skills/Qualifications: Ideally, the candidate should have a Bachelor's degree with a minimum of 3 years of hardcore programmatic experience. Hands-on experience of DSP platforms like DV360 / TTD / Amazon Optimizations skills for different setups and buy types are a must. Able to understand Media plans and call out any challenges in achieving KPIs. Able to pull different reports to analyze campaign performance and make changes to setups on the go Multi-tasks on different campaign setups and optimization Exceptional analytical skills and the ability to spot trends in data and generate insights based on that. Excellent communication (verbal and written) and documentation skills