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3.0 - 6.0 years
0 - 0 Lacs
Pune
Hybrid
Agency: IPG Mediabrands Function/Craft: Programmatic Position Title: Senior Associate Business Overview: IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the worlds most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Position Overview: As Programmatic Senior Associate, you will be responsible for the end-to-end management of programmatic campaigns across various Demand Side Platforms (DSPs). This includes campaign execution, performance monitoring, and optimization to meet client KPIs. You will also serve as a key contact for internal teams and external clients, contributing to reporting and providing valuable insights. In this role, you'll play a pivotal part in ensuring the success of the campaigns while mentoring junior team members when necessary. Responsibilities: Campaign Management: Independently manage the execution, monitoring, and optimization of programmatic campaigns across DSPs like DV360, The Trade Desk (TTD), and Amazon. Optimization & Pacing: Proactively monitor campaign delivery and performance, ensuring KPIs such as pacing, and ROI are met. Identify opportunities for optimization and implement strategies to improve results. Data Analysis & Reporting: Utilize DSP and Excel for daily analysis of campaign performance. Generate and deliver comprehensive performance reports with actionable insights for clients or internal stakeholders. Troubleshooting: Diagnose and resolve technical issues related to campaign setup, performance, and pacing. Handle challenges such as under-delivery or poor deal performance. Client & Team Collaboration: Work closely with internal teams (AdOps, Client Services) and external partners to ensure the smooth execution of campaigns. Communicate insights and optimization recommendations to clients and internal teams. Process Improvement: Contribute to the development and maintenance of quality control procedures for programmatic campaign implementation and optimization, ensuring best practices are followed. Mentorship: Provide guidance and mentorship to junior team members, sharing best practices and assisting them in campaign setups and optimizations. Required Skills: DSP Expertise: Proven experience in managing programmatic campaigns across multiple DSPs such as DV360, TTD, and Amazon. Demonstrated ability to manage simple to complex campaigns without technical support. Data-Driven Mindset: Strong skills in data analysis, utilizing tools like Excel (pivot tables, advanced formulas) to assess campaign performance, pacing, and KPI achievement. Problem-Solving: Ability to troubleshoot and resolve issues in programmatic campaigns, including technical, delivery, or performance-related challenges. Communication & Reporting: Proficiency in English (B2 level or higher). Able to provide high-quality performance reports and communicate recommendations for optimization to both clients and internal teams. Certifications: Relevant certifications in DSP platforms (DV360, TTD) are required. Additional experience with brand safety tools like IAS, DV, or MOAT is preferred. Desired Skills: Cross-DSP Experience: Experience with more than one DSP platform, with a proven ability to manage various types of buys and targeting strategies. Brand Safety: Knowledge of brand safety providers such as IAS, MOAT, or Channel Factory, and experience implementing safety measures in programmatic campaigns. Basic AdServers Knowledge: Theoretical understanding of campaign tracking in AdServers for better campaign optimization.
Posted 1 week ago
2.0 - 7.0 years
3 - 8 Lacs
Hyderabad, Chennai, Bengaluru
Hybrid
Role: Programmatic - Analyst / Sr. Analyst Exp: 2-8 years Work location: Bangalore, Chennai, Hyderabad, Pune, Mumbai, Gurgaon Experience in Programmatic with DV360 (mandatory). Experience on other DSPs would be a plus - TTD / Appnexus / Xandr / Simplifi / Amazon DSP Must be open to work in rotational shifts. Interested candidates can share their profiles with - bindu@logicalhiring.com / careers@logicalhiring.com References are welcome! For other open roles, please visit - www.logicalhiring.com
Posted 1 week ago
5.0 - 8.0 years
10 - 16 Lacs
Gurugram
Work from Office
Job Title: Program Manager Client Solutions (Individual Contributor Role) Location: Gurgaon - 5 days work from office - local candidates based in delhi, gurgaon, noida etc preferred. Reports To: Business head and will work closely with the Founder / CEO CTC - As per industry standards - hike of 20 - 30% on last drawn ctc depending on profile, experience, skills etc About the Role: We are seeking a highly proactive Program Manager to lead the planning, coordination, and delivery of complex client programs while owning digital media solution design and implementation strategy. This individual contributor will work directly with the Founder, acting as a strategic execution partner across priority client accounts and internal initiatives. The ideal candidate is part strategist, part executor someone who thrives in dynamic environments , has a strong understanding of media/marketing/tech solutions , and can manage multiple work streams end-to-end. Key Responsibilities: Work closely with the Founder to translate vision and strategy into actionable project plans across client engagements. Own end-to-end delivery of high-impact programs from scoping and solutioning to execution and reporting. Collaborate cross-functionally with sales, creative, product, and delivery teams to bring client solutions to life. Understand client briefs and design custom media/tech/content solutions that align with business objectives. Serve as the key point of contact for program timelines, updates, blockers, and quality control. Drive problem-solving, risk management, and proactive communication throughout the program lifecycle. Prepare internal documentation, executive summaries, and client-ready presentations. Help build repeatable processes and toolkits for scaling delivery operations and solutioning frameworks. Requirements: 5 to 8 years of experience in program management, client delivery, or strategic solutions roles. Strong ability to translate strategy into structured project plans and solutions. Experience in media, marketing tech, or content-driven platforms . Hands-on experience managing timelines, stakeholders, dependencies, and deliverables. Excellent communication skills, with a strong executive presence and client-facing experience. Self-driven and comfortable working in a lean, founder-led environment with minimal handholding. Strong problem-solving skills and attention to detail. Preferred Qualifications: Exposure to DV 360, video production, immersive content, or programmatic ad solutions is a plus. Previous experience working directly with founders, C-level executives, or in startups. Familiarity with tools like Asana, Trello, Google Workspace, and presentation platforms (Keynote, Google Slides). A background in media, entertainment, or digital platforms is an advantage. If you find this profile suitable, you can share your resumes to saumya@hr-central.in About our client Leading Ad tech platform for growth marketing. Building APACs leading ad tech platform for growth marketing. We help brands to drive full funnel advertising and growth across APAC, with our audiences and no-code, low-code technology. We have empowered brands to enter and scale in emerging markets. We are Singapore headquartered with regional offices across APAC markets. Our partners - Snapchat | CJ | Criteo |Pinterest | Activision blizzard media | Outbrain | LG Ads Industry Technology, Information and Internet Company size 51-200 employees Headquarters Novena, Singapore Founded 2006 Specialties Performance Marketing, Mobile Marketing, Mobile SDK, Online Advertising, Apps monetization, Native Advertising, Vertical Video, Video Advertising, Programmatic, Global Mobile Ad Platform, Video SDK, Video Content Discovery, and Video Content Engagement Platform
Posted 2 weeks ago
5 - 10 years
6 - 12 Lacs
Hyderabad
Work from Office
We are seeking a Programmatic Trainer to design and deliver engaging training programs on programmatic digital marketing. The role involves creating learning paths across all levels, conducting onboarding and upskilling sessions, and mentoring employees in applying real-world programmatic strategies. Key Responsibilities: Design and deliver training on programmatic concepts (RTB, targeting, optimization, analytics). Conduct onboarding and continuous learning programs for employees. Create and maintain engaging, up-to-date training materials. Provide hands-on sessions using platforms like DV360, The Trade Desk, and Xandr. Customize training by role and experience level. Collaborate with cross-functional teams to align content with business needs. Evaluate training effectiveness and provide learner feedback. Track attendance, outcomes, and generate improvement reports. Mentor learners to apply strategies in operational settings. Key Skills: 5+ years in Programmatic Advertising with hands-on DSP experience (DV360, TTD, etc.). Strong understanding of digital marketing, GMP tools, and campaign execution. Proven training delivery experience in digital or agency environments. DV360 and CM360 certifications preferred. Passion for teaching, mentoring, and driving continuous learning. If you're interested, please fill this Candidate Information form at your earliest convenience. Thanks, TA Team
Posted 1 month ago
2 - 7 years
9 - 16 Lacs
Chennai, Bengaluru, Mumbai (All Areas)
Hybrid
Walk-in Hiring Drive for Media & Digital Professionals! Are you ready to take your career to new heights? Join our dynamic team in the media and digital space! We are looking for passionate and skilled individuals to fill multiple positions. Don't miss the chance to meet us in person! Location: H2 Ground Floor, Mountain Ash, MS Ramaiah North City, Manyata Tech Park, Nagavara, Bengaluru, Karnataka, 560045 Skills We're Hiring For: Programmatic (DV360, TTD, Xander, Sizmek) 2 to 8 years of experience Retail (Amazon Ads, Walmart Ads) 2 to 8 years of experience Display (Ad Operations, CM360, DCM) 2 to 8 years of experience TVAV (TV Activation, TV Planning, Broadcasting, BARC, TGI) 2 to 8 years of experience MBB (Media Buying & Billing, Prisma, Media Ocean) 2 to 8 years of experience Search (Google Ads, Paid Search, PPC, Bing Ads) 2 to 8 years of experience Social (Meta Ads, Paid Social, LinkedIn, Snapchat) 2 to 8 years of experience SEO (Organic Search, Offpage, Onpage, SEMrush, AHRef) 2 to 8 years of experience POC : Sandhya Shivakumar and Bhuvaneshwari Yomakeshwarappa We cant wait to meet you in person! Come be a part of our exciting team and elevate your career in the media and digital space.
Posted 1 month ago
4 - 6 years
8 - 14 Lacs
Gurugram
Hybrid
Location: Gurugram Experience: 4-5 years Skills: Amazon DSP, having end to end campaign knowledge. About Annalect India We are an integral part of Annalect Global and Omnicom Group, the second-largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes three global advertising agency networks: BBDO, DDB and TBWA; three of the worlds premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in the areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We currently have 2000+ awesome colleagues (in Annalect India) who are committed to solving our clients pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this Responsibilities Successfully managing the day-to-day performance of campaigns on Amazon DSP. Deal Management and troubleshooting expert, who can set up & investigate inventory sources like private, preferred & other deals in different DSP - Amazon. Deal monitoring and reporting in SSP along with Deal Hygiene and Health checks • Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration) Able to ideate successful audience segmentation aimed at reaching a client goal. Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g., targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization. Able to make compelling arguments based on data and results for more client data access. Working with the agency team to develop best-in-class solutions based on available tech. Communicates day-to-day format, screen, and inventory performance to clients and agencies as needed. Qualifications Minimum 4-5 years of experience in managing programmatic campaigns for large clients. Hands-on experience using DSPs to build and optimize campaigns across various inventories for large-scale clients. Preferred experience with Google platforms. General troubleshooting skills and strong attention to detail. Working knowledge of digital marketing: display, video, social, and marketing analytics. Proven technical and analytical aptitude, with a curiosity for testing and innovation. Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
Posted 1 month ago
2 - 5 years
6 - 9 Lacs
Bengaluru
Hybrid
Role: Display & Programmatic Executive Years of Experience: 2 -4 years Job Location: Bangalore (Indiranagar) Work Type: Hybrid Shift Timing : 9:30 AM to 6:30 PM Notice Period : Looking for candidate who can join us in 30-60 days Job Description: Assembly is looking for a Display & Programmatic Specialist to bolster our Programmatic Display team. The Display & Programmatic Specialist will be responsible for reviewing, analyzing and activating biddable media, based on insightful data, and business objectives. Our approach to programmatic media is grounded in analytics, and our programmatic team does not exist in a silo because they are active and embedded parts our media teams, this position works very closely with Strategists and Planners to ensure our approaches are integrated, consistent and set up to drive business results for our clients. The right candidate will be a self-starter, results-driven, detail and numbers-oriented individual who can solve problems creatively. This person will have legs to grow the Display and programmatic team and practice in our Bangalore office to absorb wider global initiatives. Primary Responsibilities : Support campaign set-up of programmatic buys in DSPs (DV360 / TTD) , assisting team to manage daily in-console monitoring of campaign pacing and performance against agreed-upon KPI(s) Contribute to clients' business growth by identifying new opportunities through deep analysis of reporting and data. Support account team in delivering audience and optimizations insights at agreed-upon cadence. Deliver insight into the implications of campaign constraints, such as ramp-up time, scale, creative performance. Develop and maintain current/ongoing knowledge of media buying platform updates and integrations, inclusive of their suite of analytics tools. Troubleshoot issues on all pre-production and live campaigns. Support and oversee campaign QA process. Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance. Required Skills: 2-4 years managing digital display campaigns, understanding general planning/buying processes, and media language/operations. Experience with DSP platforms (self-managed) DV360, TTD, DBM, Amazon, Appnexus, Amobee, Media Math, DataXu, Beeswax. DCO execution experience Tactical execution experience CTV, Native, Proximity targeting, Prospecting vs Remarketing, PMP executions, Audio/Video, SSP direct deals. Understanding of ad-server or ad-operations technologies (e.g., Doubleclick, AdForms) Ability to interpret campaign performance with regards to programmatic variables Geo, device, demos, behavioral, creative, targeting layers. Personal characteristics: Self-Starter Highly Resourceful Technically Savvy Ability to quickly pick up new concepts. Willingness to try something new with limited experience and/or direction. Ability to communicate effectively to US based counterparts.
Posted 2 months ago
3 - 6 years
13 - 17 Lacs
Bengaluru
Work from Office
The Audience Syndication Specialist will ensure the successful implementation and tracking of audience syndication to meet campaign objectives. They will play a crucial role in executing media strategies by creating, managing, and syndicating 1st party (1P) and 3rd party (3P) audiences across various digital platforms. This role requires excellent communication skills, the ability to troubleshoot audience-related issues, and collaboration with media team members across programmatic, social, and search channels. Shift Timing: 6.30 PM IST - 2.30 AM IST (EST Hours) Job Location: Bangalore (Remote works as well) Key Responsibilities: Understand the fundamental for creating 1P and 3P audiences as defined by media strategies and supporting tactics. Document audience components in the audience tracker, including: Audience name Audience size Platform syndication Frequency of syndication Monitor ZMP (Zeta Marketing Platform) to ensure proper audience syndication. Syndicate audiences** to digital platforms and ensure they align with campaign strategies. Communicate with media team members (programmatic, social, and search) when appropriate, including: Audience name Date of syndication Ensure audience syndication happens as planned, making necessary extensions if required. Conclude audience syndication by stopping syndication when it is no longer needed. QA and troubleshoot audience errors, addressing issues promptly to minimize disruptions. Input and update tickets, including escalations as necessary. Collaborate with media leads to address questions and provide clarity on audience syndication. Perform manual updates for Bing syndication when contracts include this requirement. Required Skills & Qualifications: Strong project management and communication skills Excellent written and verbal communication skills Experience in digital marketing with familiarity with programmatic, social, and search platforms. Excellent troubleshooting and communication skills. Ability to manage multiple tasks in a fast-paced environment. Flexible and adaptable to changing circumstances Skilled in Microsoft Excel
Posted 2 months ago
1 - 5 years
12 - 19 Lacs
Chennai
Work from Office
We are pleased to share an exciting job opportunity for the Senior Product Support Analyst/Manager. Location- Chennai Skill Set- Programmatic skill + Product Support Desirable Experience: Minimum 1-2 years of experience in software support or equivalent relevant experience Bachelors degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field OR equivalent professional work experience Excellent customer service skills Strong problem solving/analytical mindset Solid experience of customer issue management tools (e.g. JIRA, Zendesk) Minimum 1 years of experience working with reporting tools (ideally Tableau or Looker) Excellent written and spoken communication skills Sound understanding of ITIL best practices Desirable Skills: Experience or background in technical support Experience or background in AdTech or Digital Advertising ecosystem Experience in building/implementing support processes Some Project Management experience Understanding of Advertising APIs ITIL Qualified In case you wish to pursue this role, please share your updated CV to "bindu@hr-central.in" along with the following details: Current CTC: Expected CTC: Notice Period: Current Location:
Posted 2 months ago
2 - 7 years
5 - 10 Lacs
Hyderabad
Remote
Join Us for a Walk-in Drive in Hyderabad! Are you ready to elevate your career in digital marketing? Were on the lookout for talented professionals to join our team! Who We're Looking For: If you have 2 to 8 years of experience in any of the following areas, we want to meet you: Programmatic Advertising DV360 CM360 Ad Operations DCM Paid Search Paid Social Media Media Billing SEO (Search Engine Optimization) Event Details: Date: April 5th Time: 11 AM - 4 PM Location: Talent Drive Consulting #508, 5th Floor, Saptagiri Towers, SP Road, Begumpet, Hyderabad - 500016 Why You Should Attend: Network with industry experts Explore exciting career opportunities Gain insights into the latest trends in digital marketing and SEO This is your chance to take the next step in your career journey! Interested? For more information, reach out to us: Email: shafiya.s@talentdrive.in Phone: 8333052548 Let’s connect and shape the future of digital marketing together! hashtag#DigitalMarketing hashtag#SEO hashtag#CareerGrowth hashtag#WalkInDrive hashtag#Hyderabad hashtag#TalentDriveConsulting
Posted 2 months ago
3 - 7 years
4 - 8 Lacs
Bengaluru, Mumbai (All Areas)
Work from Office
Identifying and selling advertisement space to potential advertisers. Selling digital advertisement space of our captive portal and fortnightly magazine. Expertise in Programmatic, Online Media Sales (Desktop + Mobile) & Email marketing. Required Candidate profile Manage Key accounts end to end and client servicing Strategy to achieve monthly ad sales target. Work on new sales opportunities by looking at the latest market trends
Posted 2 months ago
2 - 5 years
7 - 15 Lacs
Gurgaon
Hybrid
Solutions Engineer - DSPs Location: : Gurugram, HR, IN Department: Advertiser Solutions PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertisings supply chain of the future. PubMatics sell-side platform empowers the worlds leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain. Position Description: The Solutions Engineer, DSP at PubMatic drives the success of DSPs launches and platform integrations. The Solution Engineer is deployed for strategic DSPs launches to ensure that the implementation of platform products is completed on-schedule and successfully, and leads the tracking of technical escalations after launch. This position is a critical to the growth of our strategic partnerships with DSPs, as well as the ongoing evolution of our product suite. The responsibilities include partnering with the DSPs Development team by designing and executing implementation plans for customers, collaborating with Product Management and Engineering teams to coordinate resources, and supporting the Account Management teams to drive opportunities to optimize the customer relationship. Responsibilities: Influence Product roadmap functionality based on market-driven requirements. Optimizations and escalations. Work with customer-facing teams to identify business goals, opportunities, and clients' objectives and ensure the highest level of implementation of PubMatic products. Actively respond to high-level escalations for Demand side clients relating to integration issues, discrepancies, and any other technical issues. Participate in and contribute to on-site quarterly business reviews with clients to review technical issues and product support opportunities. The Solution Engineer will directly interact & work closely with the Operations, product management, and the core Engineering development teams. The Solution Engineer will have to understand how engineering solves the problems, and then solve it next time a similar issue is registered. Work closely with the account team to grow and optimize DSP's portfolio. Requirements: Should have 2 to 5 years of experience in Python, SQL, Database tools, and moderate knowledge about web-based applications, Web server/Ad server/Mozilla Firefox, and how to work on different web-based browsers. Candidates for this position should be proactive, respond positively and actively to challenges and pressure. Confidence to handle problems and work with people across a diversity of functions is required. We seek a take-charge person, ingenious and practical in finding solutions to problems, decisive and venturesome in putting solutions into action. We are looking for a leader with the ability to motivate people in the process of getting things done. Demonstrated team-building experience and an active network are preferred. Demonstrated experience with Demand Side technologies and buyer workflows. Understanding of RTB and programmatic supply chain, key partners, etc. Qualification: B.E./ B.Tech. in Computers or equivalent. #LI-DNI Return to Office : PubMatic employees throughout the global have returned to our offices via a hybrid work schedule (3 days in office and 2 days working remotely) that is intended to maximize collaboration, innovation, and productivity among teams and across functions. Benefits : Our benefits package includes the best of what leading organizations provide, such as stock options, paternity/maternity leave, healthcare insurance, broadband reimbursement. As well, when were back in the office, we all benefit from a kitchen loaded with healthy snacks and drinks and catered lunches and much more! Diversity and Inclusion : PubMatic is proud to be an equal opportunity employer; we dont just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Posted 2 months ago
3 - 6 years
10 - 14 Lacs
Mysore, Bengaluru
Work from Office
About iSOCRATES Since 2015, iSOCRATES advises on, builds and manages mission-critical Marketing, Advertising and Data technologies, platforms, and processes as the Global Leader in MADTECH Resource Planning and Execution. iSOCRATES delivers globally proven, reliable, and affordable Strategy and Operations Consulting and Managed Services for marketers, agencies, publishers, and the data/tech providers that enable them. iSOCRATES is staffed 24/7/365 with its proven specialists who save partners money, and time and achieve transparent, accountable, performance while delivering extraordinary value. Savings stem from a low-cost, focused global delivery model at scale that benefits from continuous re-investment in technology and specialized training. About MADTECH.AI MADTECH.AI is the Unified Marketing, Advertising, and Data Decision Intelligence Platform purpose-built to deliver speed to value for marketers. At MADTECH.AI, we make real-time AI-driven insights accessible to everyone. Whether youre a global or emerging brand, agency, publisher, or data/tech provider, we give you a single source of truth - so you can capture sharper insights that drive better marketing decisions faster and more affordably than ever before. MADTECH.AI unifies and transforms MADTECH data and centralizes decision intelligence in a single, affordable platform. Leave data wrangling, data model building, proactive problem solving, and data visualization to MADTECH.AI. Key Responsibilities: Business & Product Strategy Alignment Collaborate with leadership to understand MADTECH.AI's business vision, goals, and objectives, and translate them into actionable product requirements. Partner with the Group Product Manager and Director to define, prioritize, and refine product features and enhancements based on strategic goals. Continuously analyze market trends, the competitive landscape, and customer pain points to optimize product positioning and identify new opportunities. Requirement Gathering & Documentation Work closely with stakeholders (internal teams, clients, and leadership) to gather and document comprehensive business and functional requirements. Develop clear and detailed Business Requirement Documents (BRDs), Product Requirement Documents (PRDs), and user stories to guide development teams. Define epics, user journeys, wireframes, and process flow to support the development and delivery of high-quality products. Stakeholder & Cross-Functional Collaboration Serve as a liaison between business and technical teams, ensuring effective communication and alignment across all departments. Collaborate with engineering, data science, UX/UI, and marketing teams to define, validate, and execute product features that align with business objectives. Lead workshops and brainstorming sessions with both internal teams and external stakeholders to drive innovation and problem-solving. Data-Driven Decision Making Analyze business metrics, customer feedback, and system performance data to identify opportunities for optimization and improvement. Utilize analytics tools to track product adoption, customer behavior, and the effectiveness of product features. Collaborate with teams to define KPIs for measuring product success and provide actionable insights to drive continuous improvement. Agile & Product Development Lifecycle Collaborate within an Agile environment, actively engaging in sprint planning, stand-ups, and retrospectives to ensure efficient product development. Ensure that product requirements are clearly defined, prioritized, and delivered on schedule within sprint cycles. Lead User Acceptance Testing (UAT) to validate new features, ensuring they meet business and user requirements before release. Documentation & Knowledge Sharing Maintain and update comprehensive product documentation, user guides, and FAQs to ensure accessibility and clarity for internal and external users. Train internal teams (Partner Success, Sales, and Marketing) on new product features, ensuring they are equipped to effectively communicate product value to clients. Support the creation of presentations, demos, and business cases to assist leadership and clients in understanding and adopting new product features. Key Skills & Qualifications Must-Have : Experience: 3-6 years of experience as a Business Analyst, preferably in AdTech, MarTech, or SaaS-based product development. Education: Bachelor's or Masters degree in Business, Computer Science, Data Analytics, Marketing, or a related field. Technical Skills : Strong understanding of AdTech & MarTech ecosystems (programmatic advertising, DSPs, DMPs, CDPs, AI-driven marketing, analytics platforms). Familiarity with APIs, SQL, and data visualization tools like Power BI, Tableau, or Google Data Studio. Hands-on experience with Agile methodologies, JIRA, Confluence, and wireframing tools (Figma, Balsamiq, Lucidchart). Communication & Analytical Skills : Excellent written and verbal communication skills to interact with both technical and non-technical stakeholders. Ability to analyze complex data and generate meaningful business insights. Problem-Solving & Critical Thinking : Strong analytical mindset, capable of identifying inefficiencies and proposing innovative solutions. Good-to-Have: Prior experience working in a SaaS-based product company or AI-driven AdTech/MarTech solutions. Exposure to AI, ML, automation technologies in marketing/advertising domains. Basic knowledge of Python or R for data analysis. Experience working with Google Ads, Facebook Ads, DV360, or other programmatic platforms.
Posted 2 months ago
4 - 8 years
10 - 19 Lacs
Delhi NCR, Gurgaon
Hybrid
Solutions Engineer - Publisher Sales Location: Gurugram, HR, IN Department: Solutions Engineering PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertisings supply chain of the future. PubMatics sell-side platform empowers the worlds leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain. Position Description Solutions Engineers work in a cross functional environment with Product, Engineering, Customer Success and Sales team to drive the technical integrations with the client. They will partner with publishers and understand their advertising strategies, technical implementation and provide solutions to the client utilizing their knowledge of PubMatic ad-decisioning and workflow APIs. An ideal candidate is entrepreneurial, highly analytical with a blend of technical and business acumen. Someone with a consulting mindset who can dive into writing APIs, building tools for operational efficiency, slicing and dicing data to find optimization opportunities and a strong desire for customer satisfaction will be successful in this role. Platform Solutions is a group of individuals catering to multiple business and product needs. We are part of pre-sales, post-sales, technical implementations, strategic partner relationships, optimization strategies or any new initiative taken up by PubMatic. A group of trusted problem solvers with the ability to rally internal resources for achieving customer success while leading from the front. We thrive as a team and believe in empowering others. Responsibilities Work with customer-facing teams to identify business goals, opportunities, and client's objectives and assure highest level of implementation of the PubMatic platform. Partner with publishers to implement, test & deploy PubMatic product offerings (OpenWrap/SDK/Prebid Modules for HB) and other industry offerings that need technical expertise Customize the solution(JavaScript) as per clients requirement and build automation tools (Python) for operational efficiency. Contribute to sales effort by delivering technical demonstration of the product, RFP/RFI submissions and developing sales pitch. Partner with the PubMatic engineering and product teams to develop custom solutions and resolve issues during the sales cycle. Influence the product roadmap by bringing in the feedback from the clients. Provide subject matter expertise to PubMatic account teams and customers in terms of best practices and capabilities to ensure balanced revenue strategies. Requirements 4 to 8 years of experience in a technical consulting role, preferably in the AdTech ecosystem. Demonstrated experience with app and video (HTML, CSS, JavaScript), databases (MySQL), and command-line environments. Demonstrated experience with Prebid and Header Bidding implementations. Understanding of ORTB protocols and parameters, first/third party data, GDPR, CCPA, consent manager implementation. Excellent communication skills with an ability to explain technical subjects to non-technical audiences. Demonstrated quantitative skills in SQL, Excel, R or Python to explore data and find actionable insights. Excellent analytical and troubleshooting skills with high level of grittiness to find the solution. Should be comfortable in dealing with ambiguity. Qualifications B.E./ B.Tech. in Computers or equivalent. Return to Office : PubMatic employees throughout the global have returned to our offices via a hybrid work schedule (3 days in office and 2 days working remotely) that is intended to maximize collaboration, innovation, and productivity among teams and across functions. Benefits : Our benefits package includes the best of what leading organizations provide, such as stock options, paternity/maternity leave, healthcare insurance, broadband reimbursement. As well, when we’re back in the office, we all benefit from a kitchen loaded with healthy snacks and drinks and catered lunches and much more! Diversity and Inclusion : PubMatic is proud to be an equal opportunity employer; we don’t just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Posted 2 months ago
0 - 1 years
0 - 0 Lacs
Gurgaon
Hybrid
Campaign Manager - Deal Desk (On Contract) Job Description Direct Contractor for the PMP Deal Desk Team is responsible for overseeing the efficient management of PG/PMP/Auction Package deals. The role involves streamlining reporting processes, managing high-volume deal cases during shifts, and contributing to the development of automation tools on Looker and Braavos. The Direct Contractor also collaborates with senior team members to support data retrieval and deal creation, fostering a supportive and efficient work environment in our team. Monitoring and Troubleshooting of deals as well as communication with various stakeholders in also an integral part of the job. Responsibilities: Manage PMP deal setup and optimization on the PubMatic system. Work with internal teams globally, including Sales, Marketing, Business Development, Product Management, Customer Success, and Engineering to execute PMP deals within established Service Level Agreements. Generate and interpret reporting that will yield competitive insights for our clients. Leverage PubMatics Analytics and use in-house tools to monitor performance and troubleshoot under-performing PMP deals. Work with technical escalations and analytics teams to review and unlock new data and insight to drive innovation for publishers and buyers. Document Standard Operating Procedures for deal setup, troubleshooting playbooks, and escalation management. Ensure multiple support systems are updated accurately (e.g., Salesforce, JIRA, etc.). Applicants with hands-on experience of web debugging tools, HAR files and SQL would be preferred. Shift Time: APAC: 6:00 AM 3:00 PM/ EMEA: 2:00 PM 11:00 PM. Qualifications 0-1 year of experience. B.Tech./B.E./MCA/MSc degree Communication skills. Proficiency in MS office
Posted 2 months ago
2 - 5 years
5 - 8 Lacs
Chennai, Bengaluru, Hyderabad
Work from Office
DV 360, TTD, any DSP
Posted 3 months ago
0 - 1 years
4 - 5 Lacs
Chennai, Bengaluru, Hyderabad
Hybrid
We are hiring for Digital/Programmatic Marketers and offering up to 5.5LPA Apply here: https://tinyurl.com/madsapiensbootcamp Note that you do not need prior experience in Programmatic Advertising to be eligible to apply. Responsibilities: Learn and understand the basics of programmatic advertising Assist in the formulation of programmatic advertising strategies to drive online traffic to companies Run effective optimizations for Programmatic Campaigns Pull Reports and Analytics on Campaign performance Requirements: Strong desire to learn along with a professional drive. Basic understanding of different marketing techniques. Passion for the advertising industry and its best practices. This is an exciting entry-level opportunity for someone looking to launch their career in digital marketing. Any previous experience or coursework in digital marketing, while not required, will likely prove advantageous.
Posted 3 months ago
4 - 9 years
3 - 8 Lacs
Delhi NCR, Bengaluru, Mumbai (All Areas)
Work from Office
Role & responsibilities PROFESSIONAL / SOFT SKILLS The Programmatic Specialist should be someone with a solid understanding of the programmatic buying landscape and fluent in cross-platform private marketplace-business. The person will be responsible for overseeing the strategies in place, the day-to-day execution and optimization of campaigns that generate consumer revenue across our brands, including purchases of new products, brand uplift, etc. Within this role, the person will work closely with the brand directors, with other internal teams, as well as with our platform technology partners. The ideal candidate for this role has a passion for the digital media space and is an out-of-the-box thinker, who can translate media objectives and strategies into programmatic campaign recommendations and strategies across multiple platforms (video, display, social, native) Passionate about and engaged with the fast-changing world of social media, online video, and digital marketing Strongly numerate and comfortable manipulating data sets Assessment - monitoring the performance of yourself, others or organisations to make improvements or take corrective action Coordination - Adjusting actions in relation to others and juggling different tasks Time Management - Managing your own time and the time of others Project management Having and applying methods, process and skills to complete projects and tasks Speaking and Presenting - Conveying information correctly and with the correct tone for the audience Exceptional interpersonal, organisational, communication and decision-making skills Here are some of the exciting tasks awaiting you: Be the point of contact for your clients for Programmatic Buying Fully understand client business objectives and ensure these are translated into meaningful Programmatic platform strategies Attend and represent the team at regular external and internal client meetings, including status meetings, briefing sessions, campaign reviews, QBRs etc Be responsible for the timely and accurate delivery of your work Ensure timely and accurate billing and reconciliation of campaign spend / income for your clients to ensure suppliers are paid on time, and clients are invoiced on time Ensure you are completing timesheets in an accurate and timely manner to enable the business to complete channel and client profitability / resource analysis Manage the setup, optimization and reporting of Programmatic campaigns Overseeing the planning, execution and on-going management of campaigns Monitors daily delivery and performs regular optimization of all campaign elements based on agreed campaign KPIs Test & Learn Approach: Reviewing performance, providing actionable insights and recommendations for delivering performance efficiencies Remain abreast of developments in Biddable Activation and broader digital space Contribute towards new business RFPs and pitches as required Understand latest developments in Programmatic and attending industry events . Key Competencies / Qualifications: Minimum 3-4 years of experience in Programmatic Biddable Planning and Buying Good understanding of planning and buying of Programmatic campaigns across various strategies, channels and buying models Practical expertise in planning, buying and campaign management on self-service biddable platforms: DV360, TheTradeDesk, CM360, IAS and/or DoubleVerify Experience in leading and collaborating with others, internal and external Ability to multi-task and prioritise for self and others (junior team members) Keen eye for detail and understanding of budget management Self-Starter who demonstrates initiative Business fluent in English, German would be a big plus, any other Swiss local language skills a bonus Solid understanding of digital advertising products and ad serving technologies. Working knowledge of the holistic digital landscape: video, display, social, programmatic and marketing analytics Analytical and critical thinking skills. Solutions-oriented mindset with great attention to detail. Strong communication and collaboration skills Preferred candidate profile Perks and benefits Location : Pan india
Posted 3 months ago
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