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2.0 - 6.0 years
0 Lacs
noida, uttar pradesh
On-site
About RateGain: Founded in 2004 and headquartered in India, RateGain Travel Technologies Limited (NSE,BSE: RateGain) is a provider of SaaS solutions and one of the world's largest processors of electronic transactions and price points for travel and hospitality. RateGain operates in more than 100 countries with over 2,200 customers, including 8 Fortune 500 companies, 23 out of the top 30 hotel chains, 25 out of the top 30 OTAs, all top 10 car rentals, and some of the largest travel management companies, cruise lines, and airlines, to help them accelerate revenue generation. Our Vision: To offer an integrated technology platform powered by artificial intelligence enabling our customers to increase their revenue through guest acquisition, retention, and wallet share expansion. Experience - 2-5 years Good to have: - Should have worked in the US time zone, prospecting for Europe or US clients for the last 2 years at a minimum. - Should have experience of selling software or technology that does not cost more than 100 thousand dollars. - Should have experience of making calls, appearing on video calls, giving presentations, writing emails, and conducting research. - Should have experience of tools like Sales navigator, zoominfo, bambora, apollo.io, or any other prospecting software. Preferred: - Experience in selling marketing software (CRM, MARKETING AUTOMATION, CAMPAIGNS, VIDEO, PROGRAMMATIC, WEBSITE building, social media tools, analytics tools) to the US. - If they have experience in working with people in the US daily. - Knowledge of salesforce CRM, HUBSPOT, pardot. RateGain is an Equal Opportunity Employer.,
Posted 1 day ago
2.0 - 6.0 years
0 Lacs
hyderabad, telangana
On-site
You will be joining the support team as a Programmatic Support Engineer in the Product Support department at Zeta Global. In this role, you will be responsible for providing technical assistance to Zeta clients and internal business functions. Your primary focus will be on addressing customer inquiries regarding the features and capabilities of our Zeta Application products. This customer-facing position requires exceptional prioritization, responsiveness, and customer service skills, coupled with excellent verbal communication abilities. Your key responsibilities will include developing customer-facing documentation for specific product features, ensuring the effective execution of end-to-end display campaigns, and becoming a subject matter expert on Programmatic topics such as platform functionality, campaign best practices, pixel implementation, and creative troubleshooting. Additionally, you will provide technical support for Programmatic platforms, campaign performance, and external DSP tools, as well as triaging support tickets with detailed issue summaries and urgency assessments. To excel in this role, you should have a minimum of 3 years of experience in a 24/7 technical support environment, possess strong problem-solving and debugging skills, and demonstrate excellent interpersonal and communication capabilities. Flexibility in working outside of core business hours at short notice is essential. Moreover, deep knowledge of the programmatic ecosystem, DSPs, programmatic advertising, real-time bidding, ad operations, and analytical proficiency are crucial for success in this position. From a technical standpoint, proficiency in MySQL/Oracle databases, Linux operating systems, and web technologies & networking basics is required. Moreover, hands-on experience with DSPs like DoubleClick Bid Manager, The Trade Desk, and AppNexus will be advantageous, with familiarity in Zeta DSP considered a plus. Certification in programmatic platforms, such as Google Marketing Platform or The Trade Desk, is desirable. Zeta Global is a data-powered marketing technology company that leverages Artificial Intelligence to unlock consumer intent, personalize experiences, and drive business growth for clients. The Zeta Marketing Platform powers end-to-end marketing programs across digital channels like Email, Display, Social, Search, and Mobile, ensuring scalable, repeatable, and sustainable results for leading brands globally. If you are passionate about the ad tech industry and enjoy providing top-notch technical support to clients while staying updated on the latest programmatic trends, we encourage you to apply for this exciting opportunity at Zeta Global.,
Posted 2 days ago
3.0 - 5.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
The purpose of this role is to lead and manage the implementation and execution of Paid Search campaigns and strategies and the day-to-day communication with clients to help achieve their goals. Job Description: We are seeking a strategic, client-focused, and results-driven Performance Marketing Manager to lead and manage key paid media accounts. The ideal candidate will be responsible for driving the performance marketing strategy, overseeing campaign delivery, and ensuring client satisfaction through continuous performance optimization and operational excellence. This role acts as the primary point of contact for clients and plays a critical role in account planning, execution, and growth. Key Responsibilities: Strategy Development & Execution Partner with the PPC Director and clients to develop comprehensive performance marketing strategies aligned with business goals. Ensure campaigns are executed to plan, meet defined KPIs, and follow best practices across platforms (Google, Meta, Programmatic, etc.). Translate client objectives into actionable plans and performance roadmaps. Campaign & Account Management Lead the day-to-day execution of campaigns including planning, optimization, reporting, and performance tracking. Maintain accountability for on-time, in-budget delivery of all campaign activities. Regularly review and improve campaign structures, bid strategies, targeting, and creatives to maximize efficiency. Client Communication & Relationship Management Act as the subject matter expert (SME) and primary point of contact for clients on performance-related discussions. Lead weekly and monthly client meetings, performance reviews, and strategic planning sessions. Build and sustain strong client relationships through proactive communication and delivery excellence. Cross-Functional Collaboration Work closely with Account Directors to identify and drive account growth opportunities. Collaborate with Client Servicing and cross-channel teams (SEO, Social, Analytics, Creative) to ensure strategic alignment and integrated delivery. Share insights and learnings across teams to drive innovation and elevate digital performance maturity. Reporting & Insights Deliver regular and ad hoc reports with actionable insights that demonstrate campaign impact and opportunities for improvement. Use tools such as Google Analytics, Google Data Studio, and platform-specific dashboards to analyze data and generate recommendations. Required Skills & Qualifications: 35 years of hands-on experience in performance marketing with a strong background in Paid Search, Paid Social, and/or Programmatic. Proven track record of driving measurable results and successfully managing client accounts. Strong communication and client-facing skills with experience presenting to senior stakeholders. Expertise in tools such as Google Ads, Meta Ads Manager, Google Analytics, and campaign management platforms (e.g., SA360, DV360). Excellent problem-solving, analytical thinking, and project management abilities. Ability to mentor junior team members and coordinate cross-functional collaboration. Preferred Qualifications: Bachelor&aposs degree in Marketing, Business, Communications, or a related field. Certifications in Google Ads, Meta Blueprint, or other media platforms. Prior experience in a media agency or digital consultancy. Location: Bangalore Brand: Dentsu Impact Time Type: Full time Contract Type: Permanent Show more Show less
Posted 2 days ago
5.0 - 9.0 years
0 Lacs
haryana
On-site
Job Description: As a Group Head - Digital Strategy in Gurgaon with over 5 years of experience, your primary role will involve driving new business and fostering strong relationships with existing clients. You will be responsible for enhancing unit profitability and serving as the central point of contact between the client and agency. Your tasks will include conducting client briefings, debriefing agency representatives, and conceptualizing digital campaigns based on business requirements and trends. Furthermore, you will be expected to present your ideas to senior management, oversee the coordination of digital media plans, and ensure the successful execution of these plans. Effective task planning and management for the team, prompt resolution of client queries, and acting as a liaison for campaign-related requirements will also be part of your responsibilities. Additionally, you will be accountable for reporting on campaign, website, and social media performance, tracking campaign deliverables against committed numbers, and preparing for monthly reviews. Proficiency in presentation skills and analytics tools such as Adwords, Google Analytics, Facebook Ads, and Programmatic will be crucial for excelling in this role.,
Posted 4 days ago
4.0 - 8.0 years
0 Lacs
haryana
On-site
As a Media Planning Specialist, you will be responsible for building a strategic plan to achieve brand objectives by selecting appropriate genres and channels based on factors such as Reach, Share, Affinity, Clutter, and Stickiness. Your role will involve scheduling campaigns effectively to enhance visibility, tracking and evaluating campaign performance, and preparing television reports on a monthly basis. Additionally, you will analyze competitors" activities, conduct category studies, and collaborate with channels to optimize GRPs. You will also be involved in releasing campaigns, monitoring spots, and ensuring seamless coordination with channels to maintain GRPs. Your responsibilities will include presenting Pre & Post Campaign Analysis in the form of a Deck, participating in new business development pitches, and evaluating plans using tools such as BARC. Proficiency in BARC, MPA, and TGI Software is essential for this role. To qualify for this position, you should have at least 4 years of experience in media planning within a Media Agency or Trading desk. A Master's degree in Business, Marketing, or Advertising is required, along with advanced proficiency in English. In addition to technical qualifications, you should possess soft skills such as understanding business dynamics, taking initiative, focusing on performance, and building collaborative relationships. Your competencies should include expertise in media planning and buying, mastery of MX principles (Connection, Context, Content), strong negotiation skills, programmatic knowledge, data processing abilities, and a deep understanding of marketing strategy. Familiarity with tools like BARC, YUMI, IRM, and MAP, operational performance management tools such as Pilot and IOMT, and advertising technologies including ad servers and ad platforms will be advantageous in this role.,
Posted 4 days ago
1.0 - 5.0 years
0 Lacs
jaipur, rajasthan
On-site
The ideal candidate should possess the following skills and qualifications: Developing strategies based on client needs and business objectives, executing paid online advertising strategies across various platforms such as Google Search, Yahoo, Bing, Display, and YouTube. Optimizing campaigns to achieve objectives and business goals. Guiding, training, and developing associate colleagues and clients. Developing optimization strategies and promoting best practices within the team. Utilizing new advertising technologies and techniques to enhance campaign performance. Requirements include: - Minimum 1 year of experience in Search or Display advertising. - Google AdWords and Analytics certification. - Experience in performance marketing. - Background in Marketing, Finance, Economics, Business Administration, or related fields. - Proficiency in math and Excel. - Strong analytical, structured, and organized approach. - Ability to train and mentor others effectively. - Excellent presentation and public speaking skills. - Fluency in both written and oral English. - Enthusiasm for start-ups and adaptability to a dynamic work environment. - Deep knowledge of Programmatic, AdWords, Analytics, DoubleClick, Kenshoo, or YouTube is preferred. Key Responsibilities: - Learning and collaborating with top online marketers globally. - Building a strong professional network. - Working within a dynamic and motivated team with a flat hierarchy. - Enjoying a positive working atmosphere within an international setting. - Handling challenging tasks with direct accountability. - Gaining valuable insights into online marketing and staying updated on the latest trends. If you are excited about the opportunity and wish to join the JRG team, please send your cover letter and resume to mail@jrgsofttech.in promptly. Interviews will be scheduled within 1-2 weeks of receiving your application.,
Posted 1 week ago
1.0 - 5.0 years
0 Lacs
pune, maharashtra
On-site
Come join Comscore's Activation team, a high-growth startup within Comscore! Our team is relentlessly pursuing how to change the world of programmatic advertising by turning existing targeting solutions on their head and leading the industry with new technologies without sacrificing privacy. We are passionate about helping brands, publishers, and ad platforms reach the right audiences while maximizing ROI in new innovative ways. We are growing fast and looking to hire an Associate Account Manager. From your first day, you will have the opportunity to make a valuable contribution to the team. This role will allow you to work closely with our agency clients and support the growth of our business. We are focused on growth, scrappiness, and innovation, and we are looking for someone who has the drive and passion to help us put it all together and succeed in the market. We are seeking a high-performing individual with strong initiative. The ideal candidate is detail-oriented, customer-focused, and has the ability to seamlessly juggle multiple projects. This position will play a key role in growing business with key programmatic stakeholders and helping them derive value from Comscore's best-in-class audience and contextual targeting assets. Support the client success and account management cycle for programmatic buyers, agency trading desks and, when necessary, managed service partners. Understand customer needs and requirements through proactive outreach to clients. Provide targeting recommendations for agency clients to support their upcoming campaigns and create custom segments and PMPs for clients. Track clients" upcoming campaign dates to ensure campaigns launch with Comscore targeting, monitor campaign performance on an ongoing basis, and troubleshoot issues for clients. Support client questions about Comscore segments, where to find segments in their platform, and educate on best practices for campaign success. Requirements: - 1-2 years of client success experience - Prior work in the programmatic or ad tech space is a plus! - Ability to quickly grasp and adapt in a fast-paced technology, data-driven environment - Experience working with/at agencies, agency trading desks, and programmatic buying teams a plus - Working knowledge of the advertising technology landscape and ecosystem (DSP's, SSP's, DMP's, 3rd Party Data) - Skilled in building trust by understanding client objectives and recommending best practices - A scrappy, roll-up-your-sleeves mindset Shift Timing: The regular hours for this position will cover a combination of business hours in the US and India - typically 2 pm to 11 pm IST. Occasionally, later hours may be required for meetings with teams in other parts of the world. Additionally, for the first 4-6 weeks of onboarding and training, US Eastern time hours (IST - 9:30) may be required. Benefits: - Medical: Comscore offers a collective Private Medical Insurance scheme which is 100% covered by Comscore for employees, an employee's spouse, up to two children and parents. - Pension: Provident Fund: Comscore bears both the employee and employer contribution. - Time Off Annual Leave: Comscore offers market competitive annual leave of 26 Annual Leave Days (8 Casual and 18 Privilege), following local guidelines and practices. - National Holidays and Festival Holidays: 10 Days. - Sick Leave: 10 Days. - Additional Leave: Paternity, Bereavement, Marriage, Maternity, Additional Pregnancy / Birth Related Leave - Christmas / New Year Paid Leave: Comscore offers a week of Company paid leave over the Christmas / New Year period. - Summer Hours: Comscore has a culture that rewards employees for their hard work. Early releases on Fridays are subject to manager approval. - Internal Career Development Opportunities: Minimum of 6 months tenure in the current position and in discussion with supervisors. - Access to hundreds of professional e-learning courses, specifically created for Comscore. - Be creative: Comscore encourages innovative ideas, communication, and joint success. - Informal Work Atmosphere: Comscore believes in getting the job done in a comfortable, casual environment. - The ability to become a truly global engineer, with exposure to markets across the world. Comscore has more than 30 offices worldwide, where many teams work together across locations. About Comscore: At Comscore, we're pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we're united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you're motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we'd love to hear from you. Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit www.comscore.com Comscore is committed to creating an inclusive culture, encouraging diversity.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
angul
On-site
You have a great opportunity as a Manager in Digital Marketing where you will be responsible for overseeing all forms of digital advertising revenue generation. Your role will involve collaborating with operations departments to build profitable long-term relationships with agencies and advertisers. Additionally, you will lead and develop a team consisting of Leads, Executives, and Assistants, ensuring effective supervision of all sales output. Your expertise in digital ad products and market trends will be crucial in maximizing investment from agencies and ensuring that sales proposals are of the highest quality. Your role will also require you to supervise the selling and administration of ad products to further enhance agency investments. As a Manager in Digital Marketing, your key skills in PROGRAMMATIC and DV360 will play a vital role in driving success in this role. You are expected to have a Bachelor's Degree and should be well-versed in the ITES/BPO/KPO industry. This is a Full-Time, Permanent position where you will have the opportunity to showcase your leadership and digital marketing skills. If you are ready to take on this exciting challenge, don't hesitate to apply for Job Code GO/JC/488/2025. Join our team and work alongside Recruiter Ramya V to make a significant impact in the digital advertising space.,
Posted 1 week ago
2.0 - 7.0 years
7 - 15 Lacs
Chennai, Bengaluru, Mumbai (All Areas)
Hybrid
Walk IN, Level UP - Calling all Media Professionals! Location: Hyderabad Saptagiri Towers , Office # 508 , 5th Floor , Sardar Patel Road , Beside Paradise Hotel , Begumpet , Hyderabad - 500016. Are you ready to evaluate your career in Media ? We are looking for passionate professionals across Media and Digital Domains! Open Positions and Skills Experience Date AV TV (TV Activation, TV Planning, Broadcasting, BARC, TGI) - 2 to 8 years - 1st August Business Intelligence (PowerBI, Tableau, Sql, Dashboard) - 2 to 8 years - 1st August Direct Display (Ad Operations, CM360, DCM) - 2 to 8 years - 2nd August Progammatic (DV 360, CM360, TTD, Xander, Sizmek) - 2 to 8 years - 2nd August MBB (Media Buying and Billing, Prisma, Media Ocean) - 2 to 8 years - 2nd August Search (Google Ads, Paid Search, Bing Ads, PPC) - 2 to 8 years - 2nd August Social (MetaAds, Paid Social, Linkedin, Snapchat) - 2 to 8 years - 2nd August Please carry an ID Proof and updated resume Bring your skills, meet the team and explore exciting opportunities!!
Posted 1 week ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 1 week ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 1 week ago
7.0 - 10.0 years
10 - 14 Lacs
Pune, Mumbai (All Areas)
Work from Office
Candidates from pan-India locations who are willing to relocate to Pune are also welcome to apply. We are seeking an accomplished and strategic Senior Manager Digital Marketing to spearhead the institutes digital initiatives. This role is responsible for developing and executing comprehensive digital marketing strategies to enhance the institutions brand visibility, engage prospective students, and achieve enrollment objectives. The ideal candidate will bring deep expertise in performance marketing, SEO/SEM, content and social media strategy, analytics, and campaign optimization, with a proven track record in the education sector. Key Responsibilities Digital Strategy & Brand Development Design and implement a robust, integrated digital marketing strategy aligned with ISMS’s academic and business goals. Strengthen institutional branding and increase visibility across all digital platforms. Lead Generation & Admissions Optimization Drive targeted campaigns to generate high-quality leads for postgraduate programs. Manage lead nurturing and conversion through CRM systems, email campaigns, WhatsApp outreach, and paid media. Performance Marketing & Paid Campaigns Plan and execute campaigns across PPC, Google Ads, Meta (Facebook/Instagram), LinkedIn, and programmatic advertising platforms. Monitor and optimize campaign performance to maximize ROI and minimize cost per lead (CPL). SEO, SEM & Website Management Lead on-page and off-page SEO initiatives to improve organic search rankings. Oversee website content, user experience (UX), and engagement metrics to ensure a seamless and impactful digital presence. Content & Social Media Strategy Direct the creation of compelling content, including blogs, videos, reels, and webinars, tailored to prospective student audiences. Manage the content calendar and presence across key social media channels (YouTube, Instagram, LinkedIn, Facebook, X). Analytics, Reporting & Insights Utilize analytics tools (Google Analytics, Meta Business Suite, CRM dashboards) to track and report on key performance indicators such as CTR, CPL, conversion rates, and engagement. Deliver actionable insights and recommendations for continuous improvement. Stakeholder Collaboration & Vendor Management Collaborate closely with academic, admissions, and IT teams to ensure alignment of digital campaigns with institutional priorities. Manage relationships with external agencies, creative partners, and freelance talent effectively. Candidate Profile Education & Experience Master’s degree in Marketing, Digital Marketing, Business Administration, or a related discipline. 7 - 10 years of progressive experience in digital marketing, including at least 3 years in the education or edtech sector . Skills & Competencies Proficient in digital tools and platforms including Google Analytics (GA4), Meta Business Suite, CRM platforms (HubSpot, Zoho, Salesforce), SEO/SEM, PPC, programmatic advertising, email marketing & automation tools (Mailchimp, Sendinblue), WordPress/CMS. Strong creative and analytical thinking abilities. Excellent communication, project management, and multitasking skills. Sound understanding of student recruitment trends in both Indian and international postgraduate education markets.
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
kozhikode, kerala
On-site
You will be the Head of Marketing responsible for leading the marketing strategy across offline and digital channels for our retail chain. Your role will involve developing and executing integrated marketing strategies, driving brand positioning, and overseeing customer engagement and market expansion. You will also be leading performance marketing, SEO, SEM, social media, influencer marketing, and e-commerce growth. In terms of offline and digital marketing, you will manage retail marketing, in-store branding, events, and activations. Additionally, you will oversee digital marketing efforts such as Google, Meta, Programmatic, Email, Content, and Affiliate Marketing. Your responsibilities will also include optimizing customer journeys across online and offline touchpoints. As the Head of Marketing, you will be tasked with building, leading, and mentoring the marketing team to ensure high performance and innovation. You will also manage external agencies for effective campaign execution. Data-driven decision making will be a key aspect of your role, involving the analysis of market trends, customer insights, and campaign performance to optimize ROI. You will leverage CRM and analytics tools to enhance customer retention and loyalty. Budget and ROI management will also be part of your responsibilities, including planning and allocating marketing budgets efficiently across channels, as well as ensuring cost-effective campaigns with measurable business impact. The ideal candidate for this role will have at least 10 years of marketing experience, with a minimum of 5 years in leadership roles, preferably in Retail/FMCG. Strong expertise in both offline and digital marketing is required, with a focus on retail marketing, events, OOH, performance marketing, social media, and e-commerce. Experience in apparel, sports, or lifestyle retail chains is highly desirable, along with a proven track record in brand building, customer acquisition, and revenue growth. Excellent analytical, communication, and team management skills are also essential for this position.,
Posted 1 week ago
0.0 - 4.0 years
0 Lacs
maharashtra
On-site
As a Management Trainee Digital Planning, you will be an integral part of our team in Mumbai & Gurgaon, where you will immerse yourself in the world of digital media, data-driven marketing, and campaign strategy. Your role will involve hands-on experience in crafting and executing digital media plans across various platforms. Your responsibilities will include assisting in the development of digital media plans tailored to client objectives, budgets, and target audiences. Collaboration with internal teams will be key as you work together to implement digital advertising campaigns on platforms such as Google Ads, Meta (Facebook & Instagram), Programmatic, and others. Through conducting market research and analyzing audience insights, you will continuously strive to enhance campaign effectiveness. Monitoring campaign performance, preparing detailed reports, and deriving actionable insights for optimization will be essential facets of your role. It will also be crucial to stay abreast of the latest trends and innovations in digital advertising, platforms, and ad technologies. Additionally, you will provide support to the team through competitive analysis, budget allocation, and media recommendations. To excel in this role, you should possess a Bachelor's or Masters degree in Marketing, Advertising, Business, or a related field. Strong numerical and analytical skills will empower you to interpret data effectively and optimize campaigns. While familiarity with digital media platforms like Google Ads, Meta Business Suite, DV360, or social media advertising tools is advantageous, the ability to present ideas clearly and collaborate seamlessly with teams and clients is paramount. The ideal candidate must be eager to learn, adaptable to changes, and proactive in problem-solving. Join us on this exciting journey and contribute to the success of our digital planning initiatives.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
pune, maharashtra
On-site
As a Digital Performance Lead, you will be responsible for owning and enhancing the performance marketing disciplines across various platforms. Your primary focus will be to lead the performance marketing team, ensuring the achievement of client objectives, and contributing to the overall growth and profitability of the business. You will play a crucial role in strategically aligning performance marketing activities with client business goals and organizational vision. Acting as a senior point of contact for key clients, you will establish and maintain long-term relationships, ensuring high levels of client satisfaction and retention. Identifying revenue growth opportunities through a deep understanding of clients" business challenges and objectives will be a key part of your role. You will also be responsible for promoting collaboration and knowledge-sharing among performance teams, driving innovation, and upskilling internal experts. Collaborating with cross-channel teams such as SEO, Paid Search, Paid Social, and Programmatic, you will develop integrated, data-led performance solutions. Additionally, you will work with channel leads to standardize performance marketing outputs, ensuring consistency in delivery, reporting, and best practices. To excel in this role, you should have proven experience in leading digital performance marketing across Paid Media channels like Search, Social, and Programmatic. Your strong stakeholder management skills, commercial mindset, and leadership abilities will be essential for driving business growth through strategic initiatives. A deep understanding of digital performance KPIs, martech tools, and measurement frameworks is also required. A Bachelor's or Master's degree in Marketing, Business, or a related field is preferred. Certifications in platforms like Google Ads, Meta Blueprint, or equivalent performance tools would be advantageous. Experience in a media agency environment will also be beneficial for this role.,
Posted 1 week ago
4.0 - 8.0 years
11 - 16 Lacs
Bengaluru
Work from Office
DESCRIPTION Amazon Advertising operates at the intersection of advertising and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazons mobile and desktop websites, proprietary devices and DSP solution. We believe that advertising, when done well, can enhance the customer experience and generate a positive return on investment for our advertising partners. We are looking for a highly motivated Account Manager to join our talented team to help scale our growing Advertising program. Account Managers partner with Sales and other internal Amazon business stakeholders to drive advertiser success. As an Account Manager you are passionate about understanding business drivers for performance, the range of Amazon products available to our advertisers, and engaging with internal partners to deliver on these. You play a key role on the account team, growing the business by being the customer expert, developing audience and optimization recommendations. You possess strong analytical ability, and will develop deep expertise in Amazons products and proprietary metrics to build winning campaigns and optimizing performance to derive insights and meet our advertisers needs. You also thrive in ambiguous situations, with exemplary stakeholder management and communication skills, helping you work across global locations. Core responsibilities: - Become an expert on Amazon solutions and adapt recommendations based on advertiser needs - Optimize campaign performance that fulfills advertiser goals - In-depth data analysis to develop actionable insights and recommendations for campaigns - Work cross-functionally with Sales and other Amazon partners to deliver towards business goals BASIC QUALIFICATIONS - 2+ years of sales or account management experience - 2+ years of digital advertising and client facing roles experience - Experience with Excel - Experience analyzing data and best practices to assess performance drivers PREFERRED QUALIFICATIONS - Experience analyzing key open issues and resolution metrics for each of the managed accounts - Experience in relationship management within technology, start-ups, or SaaS Platforms
Posted 1 week ago
2.0 - 6.0 years
0 Lacs
karnataka
On-site
At TRKKN, you will be part of a dynamic team that thrives on the challenge of elevating our client's data-driven businesses. As a premier European Google partner specializing in Google Cloud & Google Marketing Platform, we drive innovation in digital marketing solutions. Working in a diverse and international environment alongside 240+ Trakkies from over 25 nationalities and proficient in 20+ languages, you will experience unparalleled growth opportunities in the ever-evolving digital landscape. Your role will involve implementing and managing digital analytics and media tags in web environments, translating solution design documentation into technical implementation requirements, and ensuring the quality assurance of data collection across browsers and apps. By prioritizing timely task delivery and supporting large-scale digital analytics implementations, you will contribute to the continuous improvement and optimization of data flows. Additionally, you will collaborate with various technology stacks such as Google, Adobe, Facebook, and Salesforce to develop data connections and troubleshoot data quality issues. To excel in this position, you should have a minimum of 2 years of experience in a technical role within digital analytics, ad operations, programmatic, or martech. Proficiency in front-end web development languages like JavaScript, jQuery, HTML, CSS, and React is essential. Strong communication skills and the ability to adapt to a rapidly changing environment are crucial. Expertise in digital privacy standards, knowledge of Google Analytics, and experience with tag management platforms are highly desirable. At TRKKN, we offer competitive compensation, knowledge-sharing opportunities, personal development plans, leadership training, and a hybrid work model. We value your contribution and provide an environment that fosters continuous growth and success for both you and the company. If you are ready to embark on a rewarding journey with us, we invite you to explore the exciting opportunities that await you at TRKKN!,
Posted 2 weeks ago
2.0 - 6.0 years
0 Lacs
maharashtra
On-site
As a Media Performance Associate Manager (Programmatic), your primary responsibilities will include managing multichannel programmatic campaigns (desktop, mobile, and video), troubleshooting campaign delivery and performance issues, and conducting a thorough analysis of campaign performance, optimizations, and any related issues. You will collaborate with internal teams to offer clients programmatic media recommendations and optimization strategies that are in line with their objectives. Additionally, you will be responsible for trafficking all creatives into the platform and setting up campaigns before the launch date. Your role will also involve maintaining up-to-date knowledge of media technology buying platforms and analytic tools, navigating various third-party systems to complete monthly billing documentation, and analyzing campaign performance to make strategic investments and tactical media optimizations. You will be expected to provide valuable input on campaign goals, approaches, and methods to help establish success metrics and KPIs. To excel in this role, you should ideally possess a degree in any graduate/B.E/B.Tech/MBA field along with 2-4 years of experience in online media and programmatic advertising. Previous experience working on DSP platforms such as DBM, MediaMath, Appnexus, etc., will be considered an added advantage. Furthermore, a solid understanding of ad-serving technologies and analytical tools like GA and Omniture will be beneficial. If you are enthusiastic about the opportunity to grow within Publicis Groupe, which values the Power of One and offers the chance to collaborate with clients globally across various industries, then you are the perfect fit for this role. You can look forward to being part of a diverse team in a progressive work environment where continuous learning is encouraged. Publicis Groupe ensures that you receive training on multiple platforms and domains, enabling you to gain cross-functional experience within the organization. Join us and be a part of a dynamic team that never stops learning and evolving.,
Posted 2 weeks ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 2 weeks ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 2 weeks ago
0.0 - 4.0 years
0 Lacs
maharashtra
On-site
As a Management Trainee Digital Planning, you will have the opportunity to join our dynamic team in Mumbai & Gurgaon. This role is perfect for individuals who are deeply passionate about digital media, data-driven marketing, and campaign strategy. Throughout your journey as a Management Trainee, you will acquire practical experience in digital media planning, execution, and optimization across various platforms. Your primary responsibilities will include assisting in the development of digital media plans aligned with client objectives, budgets, and target audiences. You will collaborate closely with internal teams to implement digital advertising campaigns on platforms such as Google Ads, Meta (Facebook & Instagram), Programmatic, and others. Market research and audience analysis will be essential tasks to enhance campaign effectiveness. Monitoring campaign performance, generating reports, and deriving actionable insights for optimization will also be part of your role. Staying abreast of the latest trends and advancements in digital advertising, platforms, and ad technologies is crucial. Additionally, you will provide support to the team through competitive analysis, budget allocation, and media recommendations. To excel in this role, you should possess a Bachelor's or Master's degree in Marketing, Advertising, Business, or a related field. Strong numerical and analytical skills are required to interpret data and optimize campaigns successfully. Familiarity with digital media platforms like Google Ads, Meta Business Suite, DV360, or social media advertising tools would be advantageous. Effective presentation skills and the ability to collaborate with teams and clients are essential. A willingness to learn, adapt to changes, and showcase initiative in problem-solving are key qualities that will contribute to your success in this role.,
Posted 2 weeks ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 3 weeks ago
1.0 - 6.0 years
3 - 7 Lacs
Chennai
Work from Office
Key Responsibilities Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.
Posted 3 weeks ago
6.0 - 11.0 years
15 - 16 Lacs
Bengaluru
Hybrid
Role & responsibilities The Candidate must have 7-8 years of experience in BFSI Client management. Overall Experience should be 5-8 years approx. Must be proactive and dynamic to act as bridge between our client and internal teams Candidate to manage day to day client interaction, oversee execution and ensure delivery of high-quality media strategies and campaigns Translating client briefs into actionable task for different teams internally. Candidate must have finance marketing business acumen. Ownership of the client media end to end. Must be knowing to Google, Meta, affiliates, Programmatic tools. Must be willing to travel client office frequently. Ability to multitask, prioritize and work under pressure. Build and maintain strong, long term client relationship.
Posted 3 weeks ago
4.0 - 7.0 years
4 - 9 Lacs
Hyderabad, Gurugram
Work from Office
Google AdWords professionals for one of the leading MNC 4 years experience in Google Ads. Skills- Google Ads, DV360,Programmatic , Display& video Immediate joiners Vanshita- 9910807579 Perks and benefits Cab Facility Night Shift Allowances
Posted 3 weeks ago
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